Join a world-class team in solving our customers toughest challenges as our Senior Business Development Manager - India. This exciting role requires the individual to bring the science of photonics and spectrum using spectrophotometers to the B2B world of processes and showcase value to customers in various industries in India by resolving some of the key challenges faced by them. Ocean Optics technology is exciting but needs an organized and structured approach to harnessing potential application opportunities and create sustainable demand. Hence, creating and managing a pipeline of opportunities with long customer development cycles and tactical pivots / focus on those which can be closed to meet short term business targets as well.
Key Responsibilities:
Working with global marketing team on lead generation, responsible for leads follow up and conversion, close sales opportunities, meet sales and revenue target for the region.
Manage and set target for distributors in the region, leverage distributors to expand Ocean business in India
Develop and execute a long-term plan translated into short term goals to create market in India by developing multiple market segments and adding new key accounts within targeted segments, while also growing the existing account base
Analyse customer needs in various industries, create valuable solutions that justify premium, and establish barriers to entry for competitors
Establish multiple intermediaries who can integrate spectrophotometers into devices or end-products customized to customer applications
Compete and win OEM customers, increase market share, and accelerate growth in sectors like Lab Grown Diamonds, pharma, research, consumer electronics, semiconductors, environmental, food, agriculture, life sciences and so on
Identify and disrupt the mindset of customer by brining innovative ideas
Responsible for developing new market segments
As the role grows, develop high-value key accounts, build capabilities in the business and improve the regional infrastructure to support customers
Engage with industry experts, identify industry tradeshows and events, develop a target networking plan and define strategies to increase awareness of Ocean Optics solutions like use of digital marketing, conduct webinars etc.
Establish and own business region and review revenue numbers (pricing, inventory, sales cycle, gross, margin, forecasting, etc).
Improve and grow existing accounts to their full potential, meeting or exceeding all sales targets aligned to fiscal year priorities across revenue, focused on increasing gross margins
Drive product and solution by working with engineering and product development and marketing teams, delivering customer commitments on time and on budget
Monitor, understand and tap opportunities that arise from changes in regulatory requirements in various industries from time to time
Evaluate potential risks associated with market shifts, regulatory changes, or competitive threats and devise contingency plans to mitigate risks and capitalize on opportunities
ABOUT THE CANDIDATE
Bachelors degree
15+ years of experience in planning, strategy, and application/business development,
Experience in the B2B industry, which may include applications in lab grown diamond, consumer electronics, semiconductor, chemical analysis, physics measurement, pharmaceuticals, food supply chain, or soil, water, or air analysis markets
Core Sales and Business development experience and exposure to multiple applications is a must.
Must have good written and verbal communications
Natural curiosity for science & technology with a passion for creating new markets, tackling ever-changing challenges, and has a knack for making things happen. A can-do attitude, pro-active and collaborative spirit with a flexible work style is also essential in this role. This person should be a self-starter with extensive experience in creating multiple market segment based on application knowledge.
An entrepreneurial spirit and mindset, with a vision for what can be and the willingness to challenge status quo and explore the unknown
Constantly retrospection to learn key lessons from mistakes and agile to pivot on those opportunities that can be closed early in the business development cycle.
Good Presentation skills with clarity in thoughts and storytelling capability to deliver keynotes with large audiences
Excellent skills in planning, communications, analytical capabilities, and attention to detail
An active curiosity about our staff and culture, our industry, and, importantly, understanding the true value of our sales proposition
Proven track record of Pipeline Management with success in achieving targets, creating plans and growing market share, converting sales, and building lasting customer relationships
Deep understanding of managing an omni-channel approach to market opportunities including distributors and their motivators
Ability to create, present and win support from the leadership team for approach to Indian Market