Email Marketing Executive

Catalyst Web Trendz

Job Description: Email Marketing Executive

• Experience of email marketing planning, strategies & execution for big volume. Currently working for affiliate channel of Education, Gaming, BFSI, Rewards and Skill development campaigns and playing at more than 3 CR volume.
• Strong knowledge of Gmail as well as Non-Gmail delivery.

Role and Responsibility

• Planning, Strategies and Execution for more than 5 domains.
• Database Management using with right segmentation method.
• Hands on experience to generate the good openers from RAW Database.
• Creative Idea creation as per give landing page of clients/partners.
• Create a plan for mailing as per the requirement of Domain/IPs/Platform for best delivery.
• Daily / Weekly / Monthly Reporting to the Manager and Management.
• Always focus to generate the good Open, clicks using with best trick of Emailing.
• Interact with Email Panel services providers for any changes for best delivery.
• Take necessary action as per the demand of the platform / client for the panel scale and leads.
• Time to time check the post-master tool for delivery behaviors.
• Following some tricks for better delivery like A/B testing and Automation planning.

Platform Skills

• Mailer Cloud Email Platform
• Green Arrow Email Platform
• WordPress
• Technical Skills - Microsoft Excel, HTML, CSS, JavaScript, SQL, AWS for Image Hosting