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325 Bosch Jobs

IN_RBIN_User Online Manager_Webshop Marketing Manager

3-10 years

₹ 6.75 - 17L/yr (AmbitionBox estimate)

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This is an estimate of the average salary range for this position. It has not been reviewed by the company, and the actual salary may differ.

Bangalore / Bengaluru

1 vacancy

IN_RBIN_User Online Manager_Webshop Marketing Manager

Bosch

posted 3d ago

Job Role Insights

Flexible timing

Job Description

Job Description

Responsible for the development and implementation of the D2C marketing strategy for Asia Pacific and Africa incl. guardrails and in line with PT's marketing guidelines for PRO & DIY

Lead, develop, and evolve the D2C marketing strategy and supporting material (e. g. , toolkits, briefs, and messaging frameworks)

Responsible for all Launch and Product related activities and creates specific promotions, SKUs and offerings for Users

Ownership of Value Propositions of the D2C Channels, including continuous research of User Needs and Competitor VPs

Develop, monitor and act upon KPIs for the regional D2C marketing teams to support effective execution of marketing strategies

Create Paid Media and Advertising Strategy to continuously improve customer engagement, and to drive traffic and conversion to the D2C stores

Act as a business partner for the D2C analytics team by supporting and initiating marketing analyses

Ensure that all regional D2C marketing communications are in line with BU-owned brand guidelines and global D2C marketing guidelines

Track and analyze user behavior over the customer life cycle

Manages post-purchase-experience improvements and is responsible for 1to1/ CRM communication via all common communication channels in line with defined BU responsibility split and user data ownership


Employment Type: Full Time, Permanent

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What people at Bosch are saying

Marketing Manager salary at Bosch

reported by 15 employees with 3-14 years exp.
₹9 L/yr - ₹33 L/yr
54% more than the average Marketing Manager Salary in India
View more details

What Bosch employees are saying about work life

based on 3.7k employees
67%
58%
41%
96%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

Bosch Benefits

Submitted by Company
free snacks
Maternity & Paternity Leave
Submitted by Employees
Free Food
Job Training
Soft Skill Training
Health Insurance
Team Outings
Cafeteria +6 more
View more benefits

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Bosch Bangalore / Bengaluru Office Locations

View all
Bengaluru Office
Headquarter
358/1, Hosur Rd, Ayappa Garden, Adugodi Bengaluru
Karnataka 560030
Bengaluru Office
Robert Bosch Engineering and Business Solutions Limited, Campus 3A EcoSpace Varthur Hobli Sarjapura, Service Road, Adarsh Palm Retreat, Bellandur Bengaluru
Karnataka 560103

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