Senior Copy Writer

* Understand and decode brand briefs and business problems

* Brainstorm ideas and crack effective campaigns

* Understand consumer insight, generate multiple ideas that align with the brief and iterate according to feedback

* Create engaging short-form and long-form copy for print, film, social, digital and 360° campaigns

* Have your finger on the pulse of advertising, internet trends, content creation, gen-AI and new-age media

* Collaborate with design, studio and brand teams and confidently present ideas internally and externally