Google Ads Specialist - Work From Home

AdWords Specialist 2 Year Experience.

Responsibilities:

Develop and implement comprehensive Google Ads strategies across Search, Display, and other relevant channels (e.g., Shopping, YouTube).
Manage and optimize existing AdWords campaigns, including keyword research, ad copywriting, bid management, and targeting.
Conduct A/B testing on ad creatives, landing pages, and other campaign elements to improve performance.
Monitor campaign performance, analyze data, and generate reports on key metrics (e.g., CTR, conversion rate, CPA).
Identify and implement opportunities for campaign optimization and growth.
Stay up-to-date with the latest AdWords features, best practices, and industry trends.
Collaborate with other marketing team members (e.g., SEO, social media) to ensure integrated campaigns.
Manage budgets effectively and ensure campaigns are within allocated spend.
Conduct keyword research and develop targeted keyword lists.
Create compelling ad copy that resonates with target audiences.
Implement conversion tracking and analyze campaign performance data.
Provide regular updates and reports to clients on campaign progress and results.