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263 Aster Dm Healthcare Jobs
Senior Associate - Marketing Communication & Business Development
1-5 years
Bangalore / Bengaluru
1 vacancy
Senior Associate - Marketing Communication & Business Development
Aster Dm Healthcare
posted 6d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Strategy Development:Develop integrated marketing communication plans aligned with business goals and target audience
- Define messaging, positioning, and communication channels for campaigns
- Content Creation:Create compelling and relevant content for various platforms and mediums, including websites, social media, emails, advertisements, and press releases
- Develop marketing collateral such as brochures, whitepapers, infographics, and presentations
- Campaign Execution:Execute marketing campaigns across multiple channels, ensuring consistency in messaging and branding
- Coordinate with creative teams, designers, and copywriters for content creation
- Digital and Social Media Management:Manage social media platforms, create engaging content, and monitor online conversations
- Utilize digital marketing tools for email marketing, SEO, PPC, and content distribution
- Public Relations and Media Relations:Build relationships with media outlets, pitch stories, and handle media inquiries
- Develop press releases, manage press events, and oversee PR strategies
- Performance Analysis:Monitor and analyze campaign performance metrics, track KPIs, and report on the effectiveness of communication strategies
- Use data insights to optimize future campaigns
Employment Type: Full Time, Permanent
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