1. JOB PURPOSE
The Area Sales Manager is responsible for overseeing sales operations, meeting volume/revenue targets, network sufficiency, local marketing, Digital marketing (Dealer/ Local), and managing the Dealer sales team in the region.
-
REPORTING RELATIONSHIPS
Reporting to
Direct Reports
Divisional Manager (L2) - Sales
NIL
- INTERACTION WITH STAKEHOLDERS
Internal
External
Direct
- Sales team
- Marketing team
- Finance team
- Network Development team
- Sales Planning team
- Dealerships
- Activation agencies
- Customers
- Digital Marketing Agency
- BAFL , Other financers
Indirect
4. JOB REQUIREMENTS
Educational
Qualifications
Essential: Any graduate from a premier institute.
Desired: Post graduate from a premier institute.
Work Exp
Min: 3
Max: 6
BU Specification
Preferably FMCG/FMCD/Automotive
Age
Min: 25
Max: 35
Need for travel
High
5. KEY COMPETENCIES
Technical/Functional
- Understanding of sales processes
- Dealership Management
- Product Knowledge
- Knowledge of TPM
- Market Intelligence
- Knowledge of NPS
- Competition Tracking
- Network development
- Negotiation and Conflict Resolution
- Sales Training
- Local Digital Activation
- Marketing
Behavioural
- Continuously raise the bar
- Ensure results with speed
- Meet customer expectations
6. KEY RESPONSIBILITIES
- Sales Planning
- Dealership Management
- Network Expansion & Development
- Market Research, Brand Building & Product Promotion
- Developing / Establishing sales processes
- Sales Training
- Driving reach and penetration through channel.
7. KEY RESULT AREAS
- Customer Experience
- Sales Vs Target
- Adequacy of Network Coverage
- Systems & Processes
- Finance
- Manpower
- Project
- Local Level marketing
8. OTHER REQUIREMENTS
- Language Proficiency: English/Hindi/Local Language spoken in the region
Employment Type: Full Time, Permanent
Read full job description