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1 AppDirect Job

Digital Content Specialist

1-3 years

₹ 7 - 8L/yr (AmbitionBox estimate)

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This is an estimate of the average salary range for this position. It has not been reviewed by the company, and the actual salary may differ.

Pune

1 vacancy

Digital Content Specialist

AppDirect

posted 15d ago

Job Description

About You:
The Digital Content team maintains and manages all customer- and partner-facing content on the AppDirect Marketplace. As a Digital Content Specialist, you will work mainly inside the content management system of the AppDirect Marketplace and collaborate closely with the AppDirect Operations team to ensure a world-class experience for our customers. We are looking for individuals who have a keen eye for detail and can quickly learn and implement work processes. They should be able to manually QA several marketplace profiles on a daily basis. Candidates are expected to deliver high-quality content with impeccable grammar, punctuation, spelling, sentence structure, and style. Also, the individual should possess exceptional attention to detail to manage content trackers and to ensure that each profile reflects all the necessary guidelines. The candidate should have basic knowledge of Marketing Analytics and be able to draw meaningful insights from Marketing data.
What youll do and how youll have an impact:
  • Content: Create and publish product descriptions across many product lines and customer segments.
  • Analytics: Create Dashboards and track content performance using tools such as Hubspot, Hotjar, Google Analytics, Domo.
  • Project Management: Create Work Progress Trackers on Google Sheets/ Excel using Pivot Table, Burndown Schedules, Charts etc.
  • Validate your own work, maintaining the highest level of quality in everything that you do.
  • Analyze existing content for consistency, accuracy, and adherence to style and brand standards.
  • Revise, edit, and proofread content.
  • Write in different formats and styles of content for multiple audiences.
  • Stay updated on digital marketing best practices and techniques for creating effective and engaging web content as and when required.
  • Possess versatile research skills to curate accurate and updated content from partner sites and marketing collaterals.

What we re looking for:
  • Marketing/ Engineering postgraduate/graduate degree from a reputed college/university
  • Strong English language writing skills.
  • Min 1 year experience in Google Sheets/ Excel to display Strong Number Crunching and analytics skills.
  • Basic experience in Google Analytics and Hubspot/ Zoho or any other Marketing Tool.
  • Min 1 year of experience in writing marketing content for a customer-facing team.
  • Basic Photoshop skills. (Nice to have)
  • Quick, flexible learner who can adapt to constant change and ambiguous situations.
  • Utmost attention to detail. Exhibits a high degree of ownership and accountability.
  • Ability to remain calm and good-natured while experiencing aggressive deadlines and increased complexity.
  • Able to accommodate flexible work schedules during critical business periods.
 

Employment Type: Full Time, Permanent

Read full job description

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What people at AppDirect are saying

5.0
 Rating based on 1 Digital Content Specialist review

Likes

Work culture is good

  • Salary - Good
    +2 more
Dislikes

no scope of career growth

  • Skill development - Bad
    +3 more
Read 1 Digital Content Specialist review

Digital Content Specialist salary at AppDirect

reported by 6 employees
₹6.3 L/yr - ₹8 L/yr
16% more than the average Digital Content Specialist Salary in India
View more details

What AppDirect employees are saying about work life

based on 43 employees
97%
100%
84%
100%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

AppDirect Benefits

Work From Home
Cafeteria
Health Insurance
Gymnasium
Free Food
Free Transport +6 more
View more benefits

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