Copy Writer

Key Responsibilities:

• Write clear, engaging, and accurate copy for websites, blogs, email campaigns, social media, advertisements, and other marketing materials.
• Collaborate with the marketing team to develop content strategies and campaign concepts.
• Conduct research to understand target audiences, product details, and competitors.
• Edit and proofread content to ensure it aligns with brand voice and meets high editorial standards.
• Adapt tone and messaging based on platform, audience, and campaign goals.
• Work closely with designers to create cohesive content that combines visuals and text effectively.
• Stay updated on industry trends and competitors to generate fresh and innovative ideas.

Qualifications:

• Bachelors degree in Marketing, Communications, Journalism, or related field.
• 1-5 years of experience as a copywriter or in a similar role.
• Exceptional writing, editing, and proofreading skills.
• Ability to write in different tones and styles based on project needs.
• Strong understanding of SEO principles and experience optimizing content for search.
• Familiarity with content management systems and social media platforms.