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8 Anaplan Jobs
Sr. Marketing Analyst
Anaplan
posted 6d ago
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Job Description
- Develop and maintain Anaplan models to support marketing planning, pipeline forecasting, and campaign performance analysis.
- Build Anaplan-based dashboards and reports for real-time visibility into key marketing metrics, including demand generation and ABM engagement.
- Work cross-functionally with Marketing teams to track funnel progression , optimize lead flow, and enhance pipeline visibility.
- Improve and enhance existing Anaplan models to support marketings evolving needs, ensuring scalability and accuracy.
- Conduct scenario planning and what-if analysis in Anaplan to support marketing decision-making.
- Automate data flows between Anaplan and other marketing and sales systems (e.g., Salesforce, Marketo, Tableau, or other BI tools).
- Develop documentation and best practices for Anaplan use within the marketing organization.
- Partner with stakeholders to translate business requirements into Anaplan model enhancements.
- 2-4 years of experience in B2B marketing analytics , marketing operations, or related field.
- Hands-on experience with Anaplan modeling (Anaplan certification is a plus).
- Strong analytical and problem-solving skills with the ability to translate complex data into actionable insights.
- Experience working with marketing performance metrics, demand generation, ABM, and funnel tracking .
- Proficiency in SQL, Excel, and BI tools (e.g., Tableau, Power BI) is a plus.
- Familiarity with Salesforce, Marketo, and other martech tools .
- Strong attention to detail and ability to work in a fast-paced environment.
- Excellent communication skills, with the ability to present findings to both technical and non-technical audiences.
Employment Type: Full Time, Permanent
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