Social Media Marketer

Join our dynamic team as a Social Media Marketer at our cutting-edge Digital Marketing company. As a key player, youll orchestrate seamless cross-departmental operations, manage client interactions, and enhance workflow efficiency. Reporting directly to the Managing Director, youll collaborate closely with department heads to allocate tasks effectively.

Skills & Experience Requirements:

• 2+ years work experience as a Social Media Executive

• Excellent written and verbal communication skills.

• Good understanding of audience behaviour and ways to track it.

• Good knowledge of Social Media Channels, Digital Media and Online Reputation management is a must.

• Excellent understanding of digital marketing concepts and best practices.

• Good time management and Proficient with MS Office.

• Hands-on experience in content management.

• Excellent copywriting and visualization skills.

• Good understanding of designing tools like Canva.

• Analytical and multitasking skills

• Basic Knowledge of SEO, Keyword Research, Email Marketing.

Responsibilities:

• Responsible for developing and implementing the Social Media strategy in order to increase client s online presence and align with company s business goals.

• Ideate creative and engaging social media posts targeting the right customer profile, collaborate with content development and graphic design team to execute the same.

• In depth research of social media trends, effective hash tags, competitor activities, etc. for each social media platforms such as LinkedIn, Twitter, Instagram, Facebook, etc.

• Develop, manage and oversee social media content covering creative text, engaging videos and images.

• Maintaining Social Media Calendar covering posts for all the channels or mediums planned for a particular week.

• Managing each social media account with 100% accuracy of business information including timeline cover, profile pictures, etc.

• Suggest and implement new features to develop brand awareness, like promotions and competitions.

• Develop insightful reports for all the social channels at predefined frequencies and metrics as per its requirements in the report.

• Stay up-to-date with current technologies and trends in social media, design tools and applications.

• Track and maintain a report for ROI and other metrics weekly/monthly.

• Monitors and develops reports on competitor activity within social media spaces on predefined frequencies.

• Monitor brands reputation on a timely basis making sure brand image is always positive.

• Closely work with other departments of marketing including Search engine, Email, website and content.