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59 Allen Digital Jobs
Performance Marketing Manager
Allen Digital
posted 3mon ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Develop and execute performance marketing strategies and campaigns to drive customer acquisition, engagement, and revenue growth.
- Plan, manage and optimize paid advertising campaigns across various digital platforms with expertise in Google Ads , Meta Ads (Facebook Ads, Instagram, etc.)
- Analyze campaign performance metrics and provide actionable insights to improve ROI and conversion rates.
- Collaborate with cross-functional teams to align marketing efforts with business objectives and customer needs.
- Stay updated on industry trends and best practices in performance marketing to drive continuous improvement and innovation.
- Proficiency in digital advertising platforms such as Google Ads, Facebook Ads Manager, and LinkedIn Advertising is a must.
- Graduate in Marketing or related field with 3-6 years of work experience.
- Expertise in Meta Ads (Facebook Ads, Instagram), Google Ads / Google AdWords, YouTube, Telegram, LinkedIn etc.
- Expertise in Google Tag Manager (GTM), and Facebook Ad Manager.
- Experience in new age companies like EdTech, FinTech, etc. are preferred
Employment Type: Full Time, Permanent
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