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Align Technology

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2.9

based on 50 Reviews

43 Align Technology Jobs

Marketing Excellence Specialist

Align Technology

2.9

based on 50 Reviews

13-15 years

Mumbai

1 vacancy

Marketing Excellence Specialist

Align Technology

posted 23d ago

Job Role Insights

Flexible timing

Job Description

The Marketing Excellence Specialist will play an essential role in the Marketing Excellence team to assist in campaign management, managing marketing assets, and coordinating with external agencies

This role involves developing or adapting marketing materials as needed and will collaborate closely with cross-functional regional and local teams and various internal stakeholders

The Specialist is also responsible for ensuring the seamless execution of marketing campaigns and the effective management of marketing operations tasks to support professional marketing plans

The ideal candidate will have strong organizational skills, high attention to detail, and the ability to efficiently manage different tasks concurrently

Key Responsibilities

Campaign Management and Operation

Support the planning and execution of integrated marketing campaigns across multiple touchpoints to support business objectives and generate leads across APAC markets

Provide marketing support for events recruitment and engagement, including liaising with internal and external stakeholders and agencies on event communications, and gathering content for social media amplification

Support the digital marketing campaign execution on various touchpoints, including SEO/SEM, social media marketing, email marketing, display advertising, and website

Support the development and updates of digital marketing assets, including emails, social media content, websites, and manage the marketing asset library

Assume the administrator lead of marketing automation tools, database management, campaign tracking, dashboard and workflow update

Marketing Analytics and Performance Tracking

Gather and report on the analytics of various digital touchpoints

Analyse and report the effectiveness of marketing effort to help optimize marketing plans

Monitor post and campaign performance, including lead engagement, and suggest content optimization

Review media/platform performance investment and make suggestions to optimize reach and lead generation

Liaison and Coordination

Support the liaisons between markets and/or regional cross-functional teams for integrated campaigns or other marketing initiatives, to ensure timely and accurate execution of marketing activities

Marketing Assets Management

Develop, organise and manage marketing assets, including creative templates and adaption, setting up and updating content in content management systems (CMS) or marketing automation tools

Oversee the execution of marketing assets to ensure consistency with brand guidelines and manage the content library

Agency Liaison and Vendor Management

Assist with vendor management, such as vendor sourcing, getting quotations, briefing of agency/vendor/partners, following up on project execution

Manage administrative tasks to support agency onboarding, training, and payment processing as required

Administration and Budget Management

Provide administrative support to the team such as PR/PO processes, brand and marketing assets filing

Plan, monitor and maintain marketing budgets

Liaise with Finance and vendors on invoices and payments

In this role, you'll need

A university degree with an affinity to marketing

2-4 years of experience in sales and marketing, marketing operations, project management, or a related field

A strong team player with the ability to work in a fast-paced, dynamic environment

Attention to detail and a proactive approach to problem-solving

Resourceful, with a positive can-do attitude

Operationally excellent and agile in learning new things

Ability to multi-task and simultaneously handle tight deadlines

Versatile and highly adaptable to changes

Excellent communication and interpersonal skills

Experience working with CMS, CRM platforms (eg Salesforce, HubSpot), and marketing automation tools (eg Marketo, Pardot)

Sound like a good fit

Employment Type: Full Time, Permanent

Read full job description

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What Align Technology employees are saying about work life

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69%

81%

56%

87%

Flexible timing

Monday to Friday

No travel

Day Shift

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Align Technology Bangalore / Bengaluru Office Location

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43 Align Technology Jobs

Marketing Excellence Specialist

Align Technology

Job Role Insights

Job Description

Align Technology Interview Questions & Tips

What people at Align Technology are saying

What Align Technology employees are saying about work life

Align Technology Benefits

Compare Align Technology with

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