Adyogi - Associate/Senior Associate - Performance Marketing (1-3 yrs)

Compulsory experience with google ads and meta ads.

About the company:

- Adyogi is a Marketing Automation Software, developed with a vision to help e-commerce businesses large or small, acquire customers online and thereby increase revenue in the most efficient manner.

Managed: https://www.adyogi.com/managed-serviceMarketplace: https://www.adyogi.com/adyogi-for-amazon-0

Job Description:

- We are seeking an experienced digital marketer to develop, implement, and manage our company's digital marketing strategies.

- As a associate , you will be responsible for driving customer acquisition, engagement, and retention through various digital channels.

- You will also be responsible for analyzing data and market trends to adjust marketing campaigns as needed.

Roles & Responsibilities:

- Assist the team in the development of digital media plan options and recommendations

- Maintain accurate budget control and flow of media activity and update client on the timeline/consistent basis

- Demonstrate a strong understanding of online media fundamentals, including media math, target audience development, and communication goals (reach/frequency)

- Provide insights and recommendations for improving campaign performance

- Serve as a primary point of contact for clients, providing regular updates on campaign performance and addressing inquiries

- Conduct client meetings to discuss strategy, performance, and future opportunities

- Utilize analytics tools to track, measure, and report on the performance of Google Marketplace Ads campaigns

- Prepare detailed performance reports and provide actionable insights to clients

Eligibility Criteria:

- 1+ years of experience ( Agency background) with a masters degree in similar field

- In-depth knowledge of full funnel of an ecommerce website

- Google & FB certification

- Excellent analytical and problem-solving skills

- Strong written and oral communication skills

- Should have handled budgets over 2CR for marketing campaigns

- Self-directed and capable of working in a fast-paced environment

- Project Management and multitasking

- Astute business sense and analytical ability with great articulation skills