Senior Media Buyer - iGaming Consultant - AdHook Media

Job Title: Senior Media Buyer iGaming Consultant (Casino Sports Betting)
Location: Delhi
Salary: INR 50,000 60,000 per month

Job Overview:
We are seeking an experienced Senior Media Buyer with a strong background in the iGaming industry, specializing in casino and sports betting campaigns. The ideal candidate will have 5-6 years of experience managing and optimizing digital media campaigns within the iGaming sector. This role requires a deep understanding of the intricacies of iGaming campaigns, targeting strategies, compliance considerations, and performance tracking.

Key Responsibilities:

• Campaign Management: Lead end-to-end media buying efforts for casino and sports betting campaigns, including campaign setup, optimization, and performance analysis.
• Platform Expertise: Leverage expertise in media buying platforms and tools specific to the iGaming industry to effectively manage ad spending and maximize ROI.
• Targeting Optimization: Design precise targeting strategies to reach relevant audiences, continually optimizing campaigns to ensure high conversion rates.
• Compliance Regulations: Stay updated on regional and international compliance requirements for iGaming advertisements, ensuring all campaigns align with applicable regulations.
• Market Analysis: Conduct competitive analysis and market research to identify opportunities for growth and refinement within the iGaming sector.
• Reporting Analytics: Regularly report on campaign performance, analyzing KPIs and providing insights and recommendations for future campaigns.
• Budget Management: Manage allocated budgets to achieve campaign objectives, making adjustments as necessary based on real-time data and performance.

Qualifications Experience:

• Experience: Minimum of 5-6 years in digital media buying, with at least 3 years dedicated to iGaming (casino and sports betting).
• Domain Knowledge: In-depth knowledge of the casino and sports betting market, including audience insights, trends, and challenges specific to this domain.
• Analytical Skills: Strong analytical and problem-solving skills to interpret campaign performance data and apply actionable insights.
• Compliance Awareness: Familiarity with advertising compliance requirements in iGaming across different regions.
• Technical Proficiency: Experience with digital advertising tools, analytics platforms, and campaign tracking software.

What We Offer:

• Competitive Salary: INR 50,000 60,000 per month.
• Growth Opportunity: Work with an experienced team in a fast-growing industry, offering professional development opportunities.
• Collaborative Culture: A supportive environment that encourages innovation and the sharing of ideas.