Upload Button Icon Add office photos
filter salaries All Filters

16426 Accenture Jobs

Marketing Platform Auto Analyst

2-5 years

Mumbai

Marketing Platform Auto Analyst

Accenture

posted 1hr ago

Job Role Insights

Flexible timing

Job Description


Skill required:
Marketing Operations - Hyper Text Markup Language (HTML)


Designation:
Marketing Platform Auto Analyst


Qualifications:
Any Graduation


Years of Experience:
2 to 5 years


What would you do?
Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be responsible for working primarily on HTML (Hypertext Markup Language) which is a set of markup symbols or codes inserted in a file intended for display on a World Wide Web browser page. It describes the structure of text-based information in a document by denoting certain text as links, headings, paragraphs and lists as well as to supplement that text with interactive forms, embedded images and other objects--typically for developing web pages.


What are we looking for?
  • Proficiency in HTML and CSS:Strong knowledge and hands-on experience in coding responsive HTML email templates that render consistently across various email clients and devices.
  • Email Design Best Practices:Understanding of email design principles, user experience (UX) considerations, and email deliverability best practices.
  • Testing and Troubleshooting:Experience in testing emails across different devices and email clients to identify and resolve rendering issues.
  • Attention to Detail:A keen eye for detail to ensure accuracy and consistency in coding and email rendering.
  • Marketing Automation platform knowledge:Familiarity with the Salesforce Marketing Cloud platform, Adobe builder knowledge including the use of Content Builder, Data Extensions, and AMPscript for personalization etc.
  • JavaScript and AMPscript:Knowledge of JavaScript and AMPscript enables advanced dynamic content personalization and interactivity within emails.
  • Email Automation:Familiarity with email automation tools and processes, including journey-based emails and triggered campaigns.
  • Graphic Design:Basic graphic design skills to assist in creating visual elements for email templates.
  • SQL:Understanding of SQL queries to work with data within SFMC s Data Extensions.
  • A/B Testing:Experience in setting up and analyzing A/B tests to optimize email campaign performance.
  • Accessibility:Awareness of email accessibility best practices to ensure emails are inclusive and compliant with accessibility standards. Roles and Responsibilities: Campaign Planning and Requirements Gathering:
  • Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any).
  • Collaborate with creative teams to ensure the seamless integration of visual elements into HTML templates.HTML Email Template Development:
  • Design and develop HTML email templates (from PSDs) optimized for various email clients, ensuring compatibility and responsiveness across desktop and mobile devices.
  • Implement dynamic content and personalized elements using personalization languages (example AMPscript or SSJS) to create dynamic and personalized email experiences.Email Build Testing:
  • Conduct thorough testing to verify email rendering across different email clients and devices to ensure consistent display and functionality.Email Design Best Practices:
  • Stay up to date with email design best practices, industry trends, and email marketing standards to create visually compelling and effective email campaigns.Troubleshooting and Issue Resolution:
  • Identify and resolve any HTML/CSS-related issues that may arise during email campaign development or execution.Work Orchestration and Data hygiene:
  • Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and external stakeholders.
  • Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks.
  • Complete all required reports so that accurate numbers are reported to both client and leadership.QualificationsAny Graduation

  • Employment Type: Full Time, Permanent

    Read full job description

    Prepare for Marketing roles with real interview advice

    What people at Accenture are saying

    4.0
     Rating based on 3 Marketing reviews

    Likes

    Good learning and compensations

    • Salary - Good
    • +2 more
    Dislikes

    Shift timings and no work satisfaction

    • Work satisfaction - Bad
    • +1 more
    Read 3 Marketing reviews

    Marketing salary at Accenture

    reported by 3 employees with 1-4 years exp.
    Lock Unlock
    ₹3.5 L/yr - ₹18 L/yr
    125% more than the average Marketing Salary in India
    View more details

    What Accenture employees are saying about work life

    based on 56.8k employees
    65%
    85%
    67%
    75%
    Flexible timing
    Monday to Friday
    No travel
    Day Shift
    View more insights

    Accenture Benefits

    Free Transport
    Cafeteria
    Work From Home
    Gymnasium
    Health Insurance
    Soft Skill Training +6 more
    View more benefits

    Compare Accenture with

    TCS

    3.7
    Compare

    Cognizant

    3.7
    Compare

    Capgemini

    3.7
    Compare

    Infosys

    3.6
    Compare

    Wipro

    3.7
    Compare

    Genpact

    3.8
    Compare

    LTIMindtree

    3.8
    Compare

    Deloitte

    3.8
    Compare

    IBM

    4.0
    Compare

    Nagarro

    4.0
    Compare

    Tech Mahindra

    3.5
    Compare

    Amazon

    4.1
    Compare

    Google

    4.4
    Compare

    PwC

    3.4
    Compare

    NTT DATA, Inc.

    4.0
    Compare

    Mphasis

    3.4
    Compare

    Ernst & Young

    3.4
    Compare

    HCLTech

    3.5
    Compare

    JPMorgan Chase & Co.

    4.0
    Compare

    Microsoft Corporation

    4.0
    Compare

    Similar Jobs for you

    Senior Analyst at Accenture Solutions Pvt Ltd

    Mumbai

    5-8 Yrs

    ₹ 7-10 LPA

    Senior Analyst at Accenture Solutions Pvt Ltd

    Mumbai

    3-6 Yrs

    ₹ 5-8 LPA

    Senior Analyst at Accenture Solutions Pvt Ltd

    Mumbai

    5-8 Yrs

    ₹ 7-10 LPA

    Marketing at Accenture Solutions Pvt Ltd

    Mumbai

    3-6 Yrs

    ₹ 5-8 LPA

    Marketing at Accenture Solutions Pvt Ltd

    Mumbai

    3-5 Yrs

    ₹ 5-7 LPA

    Marketing at Accenture Solutions Pvt Ltd

    Mumbai

    3-5 Yrs

    ₹ 5-7 LPA

    Senior Analyst at Accenture Solutions Pvt Ltd

    Mumbai

    5-8 Yrs

    ₹ 7-10 LPA

    Senior Analyst at Accenture Solutions Pvt Ltd

    Mumbai

    5-8 Yrs

    ₹ 7-10 LPA

    Marketing at Accenture Solutions Pvt Ltd

    Mumbai

    3-5 Yrs

    ₹ 5-7 LPA

    Marketing at Accenture Solutions Pvt Ltd

    Mumbai

    2-5 Yrs

    ₹ 8-12 LPA

    Accenture Mumbai Office Location

    View all
    Mumbai Office
    1st, 2nd, 3rd, & 4th Office Level, Building No. 02, Mindspace, Serene Properties IT/ITES SEZ, Thane-Belapur Road, Airoli, Navi MumbaiMumbai, India, Mumbai
    400708

    Marketing Platform Auto Analyst

    2-5 Yrs

    Mumbai

    1hr ago·via naukri.com

    Sales Excellence - COE - Advanced Modeling AssociateManager

    3-8 Yrs

    Bangalore / Bengaluru

    1hr ago·via naukri.com

    GN Strategy India CVS Analyst

    5-8 Yrs

    Gurgaon / Gurugram

    1hr ago·via naukri.com

    Application Developer

    2-5 Yrs

    Bangalore / Bengaluru

    11hr ago·via naukri.com

    Banking Operations New Associate

    0-1 Yrs

    Chennai

    11hr ago·via naukri.com

    GN - Industry - MC - Utilities FSM Manager

    5-10 Yrs

    Hyderabad / Secunderabad

    11hr ago·via naukri.com

    S&C Global Network - Decision Science Practitioner Senior Analyst

    4-8 Yrs

    Bangalore / Bengaluru

    11hr ago·via naukri.com

    Microsoft Azure Data Services-Application Lead

    6-9 Yrs

    Hyderabad / Secunderabad

    11hr ago·via naukri.com

    IMU- Sales Capture Associate Director

    12-13 Yrs

    New Delhi

    11hr ago·via naukri.com

    GN-Industrial-Mobility - Manager

    8-12 Yrs

    Hyderabad / Secunderabad

    11hr ago·via naukri.com

    Recently Viewed

    JOBS

    ADA Global

    No Jobs

    JOBS

    Home Credit Finance

    No Jobs

    JOBS

    hirist.tech

    No Jobs

    JOBS

    DAZN

    No Jobs

    JOBS

    People Impact

    No Jobs

    JOBS

    Bounteous x Accolite

    No Jobs

    JOBS

    Coders Brain

    No Jobs

    JOBS

    Evalueserve

    No Jobs

    JOBS

    SMFG India Credit

    No Jobs

    write
    Share an Interview
    How was your last interview experience?
    Rate your experience using AmbitionBox
    Terrible
    Terrible
    Poor
    Poor
    Average
    Average
    Good
    Good
    Excellent
    Excellent
    Sorry, this job is no longer available!