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13 Mayura Consultancy Services Jobs

Email Marketing Executive

0-2 years

Bangalore / Bengaluru

1 vacancy

Email Marketing Executive

Mayura Consultancy Services

posted 3mon ago

Job Description

  • We are seeking a creative and results-driven Email Marketer to join our dynamic marketing team
  • The ideal candidate will have a strong understanding of email marketing strategies, experience with various email platforms, and a keen eye for detail
  • This role will be responsible for creating, managing, and optimizing email marketing campaigns that drive customer engagement, increase brand awareness, and generate leads or sales
What You Will Be Doing:
  • Campaign Development: Plan, create, and execute effective email marketing campaigns that align with overall marketing objectives, including newsletters, promotional emails, automated drip campaigns, and transactional emails.
  • Content Creation: Collaborate with the content and design teams to develop engaging email content, including copywriting, imagery, and call-to-actions (CTAs) that resonate with target audiences.
  • Segmentation & Personalization: Segment email lists based on user behavior, demographics, and other criteria to deliver personalized content that increases engagement and conversion rates.
  • A/B Testing: Conduct A/B testing on various elements of email campaigns, such as subject lines, content, layout, and CTAs, to continuously improve performance.
  • Analytics & Reporting: Monitor and analyze email campaign performance metrics (open rates, click-through rates, conversion rates, etc.) and generate reports to assess effectiveness and optimize future campaigns.
  • List Management: Maintain and grow the email subscriber list, ensuring compliance with data protection regulations (e.g., GDPR, CAN-SPAM) and best practices in email deliverability.
  • Automation: Implement and manage email marketing automation strategies to nurture leads and improve customer lifecycle engagement.
  • Cross-functional Collaboration: Work closely with the sales, product, and customer success teams to align email marketing efforts with broader company goals and initiatives.
    Benefits of Working with MCS:
    1. Work From Home: Enjoy the flexibility of working entirely from the comfort of your home, achieving a better work-life balance while contributing to impactful research initiatives.
    2. Direct Collaboration with Founders: Collaborate directly with MCS's founding team, gaining valuable insights and mentorship while contributing to the company's growth.
    3. Access to Premium Tools: Utilize the latest research tools and software to enhance your work efficiency and effectiveness.
    4. Recognition and Growth Opportunities: Potential for career advancement based on performance, with opportunities to take on more responsibilities and grow within the company.
    5. Comprehensive Benefits: Enjoy insurance coverage, paid leaves, and additional perks that support your well-being and work-life balance.

    Employment Type: Full Time, Permanent

    Read full job description

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    What people at Mayura Consultancy Services are saying

    What Mayura Consultancy Services employees are saying about work life

    based on 52 employees
    63%
    54%
    97%
    94%
    Flexible timing
    Monday to Saturday
    No travel
    Day Shift
    View more insights

    Mayura Consultancy Services Benefits

    Work From Home
    Job Training
    Soft Skill Training
    Team Outings
    Education Assistance
    Free Transport +6 more
    View more benefits

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