What is the difference between marketing and selling?

Question

Accepted Answer

Marketing is the process of creating awareness and generating interest in a product or service, while selling is the act of directly exchanging goods or services for money.

Marketing focuses on creating a demand for a product or service through various strategies such as advertising, public relations, and market research.
Selling involves the actual transaction between the seller and the buyer, where the seller persuades the buyer to purchase the product or service.
Marketing is a broader concept that encompasses market analysis, product development, pricing, and distribution strategies.
Selling is a narrower concept that involves personal interaction with potential customers and closing the sale.
Marketing aims to build long-term relationships with customers and create brand loyalty, while selling focuses on achieving immediate sales.
Example: A company may use marketing techniques like social media campaigns and content marketing to create awareness about a new smartphone model. Once the potential customers are interested, the sales team engages in selling by demonstrating the features and benefits of the phone and closing the sale.

What is the difference between marketing and selling?

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