Michael Page International Interview Questions and Answers

Keyword research is the process of identifying popular search terms that people enter into search engines.

• Start by brainstorming relevant topics and terms related to your industry or content

• Use keyword research tools like Google Keyword Planner, SEMrush, or Ahrefs to find search volume and competition for keywords

• Analyze competitor keywords to see what terms they are ranking for

• Consider long-tail keywords for more specific and targeted search terms

• Regularly update and refine ...read more

On-page SEO refers to optimizing elements on a website itself, while off-page SEO involves external factors like backlinks and social signals.

• On-page SEO includes optimizing content, meta tags, headings, and images on a website.

• Off-page SEO involves building backlinks from other websites, social media signals, and online reputation management.

• Examples of on-page SEO techniques are keyword optimization, internal linking, and mobile responsiveness.

• Examples of off-page SEO techn...read more

Link building is the process of acquiring hyperlinks from other websites to your own. It is important for improving search engine rankings and driving organic traffic.

• Link building helps to establish credibility and authority for your website.

• It can improve your website's visibility in search engine results pages (SERPs).

• Quality backlinks from reputable websites can also drive referral traffic to your site.

• Examples of link building strategies include guest blogging, broken li...read more

Different types of links include hyperlinks, internal links, external links, and anchor links.

• Hyperlinks: Connect web pages and allow users to navigate between them.

• Internal links: Connect different sections of the same website.

• External links: Connect to pages on other websites.

• Anchor links: Direct users to a specific section within a webpage.

SEO stands for Search Engine Optimization. It is the process of optimizing a website to improve its visibility on search engines.

• SEO involves optimizing website content, meta tags, and backlinks to improve search engine rankings.

• Keywords play a crucial role in SEO, as they help search engines understand the content of a website.

• Quality content, mobile-friendliness, and website speed are also important factors in SEO.

• Examples of SEO techniques include on-page optimization, lin...read more

I will analyze the root cause of the sales problem, develop a strategic plan, provide training to the sales team, and implement effective sales techniques.

• Identify the root cause of the sales problem through data analysis

• Develop a strategic plan to address the identified issues

• Provide training to the sales team on effective sales techniques

• Implement new sales strategies and monitor their effectiveness

• Regularly review and adjust the sales plan based on performance metrics

Real Estate involves buying, selling, and renting properties such as land, buildings, and homes.

• Real Estate involves the buying, selling, and renting of properties like land, buildings, and homes.

• Real Estate agents help clients buy, sell, or rent properties.

• Real Estate market can fluctuate based on factors like location, economy, and interest rates.