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26 Miles Capital Interview Questions and Answers

Updated 11 Jul 2024

Q1. what do you mean by physical evidence in 7p's of marketing

Ans.

Physical evidence in the 7Ps of marketing refers to tangible elements that customers can see, touch, or experience to evaluate a product or service.

  • Physical facilities and equipment used to deliver the service, such as the appearance of a store or office

  • Visual elements like packaging, branding, and signage that convey the quality and reliability of the product

  • Customer testimonials, reviews, and case studies that provide evidence of the product's effectiveness

  • The appearance an...read more

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Q2. make the journal entry of an account journal entry of purchase of 10000 ruppes paid 5000 cash and 3000 cheque and 2000 due

Ans.

Journal entry for purchase of 10000 rupees with 5000 cash, 3000 cheque, and 2000 due.

  • Debit Purchase Account with 10000 rupees

  • Credit Cash Account with 5000 rupees

  • Credit Bank Account with 3000 rupees

  • Credit Accounts Payable Account with 2000 rupees

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Q3. can you explain growth stage, maturity stage and decline stage

Ans.

Growth stage is when a company experiences rapid revenue and profit increases, maturity stage is when growth stabilizes, and decline stage is when revenue and profit start to decrease.

  • Growth stage: rapid revenue and profit increases, high demand for products/services, heavy investment in marketing and expansion

  • Example: Start-up companies often experience growth stage as they establish themselves in the market

  • Maturity stage: growth stabilizes, competition increases, focus on m...read more

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Q4. what is the current rate of GST

Ans.

The current rate of GST in India is 18%.

  • The current rate of GST in India is 18%

  • GST rates can vary by country and type of goods or services

  • GST rates are subject to change based on government regulations

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Q5. what do you mean by PLC

Ans.

PLC stands for Public Limited Company, a type of company that offers shares to the public and has limited liability.

  • PLC is a type of company that is owned by shareholders and offers shares to the public.

  • PLCs have limited liability, meaning that the shareholders are only liable for the amount they have invested in the company.

  • PLCs are required to have a minimum share capital before they can start trading.

  • Examples of PLCs include Apple Inc., Microsoft Corporation, and Coca-Cola...read more

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Q6. tell me the 7p's of marketing

Ans.

The 7 P's of marketing are product, price, place, promotion, people, process, and physical evidence.

  • Product - the actual product or service being offered to customers

  • Price - the amount customers pay for the product or service

  • Place - the location where the product or service is sold or distributed

  • Promotion - the marketing activities used to communicate the benefits of the product or service

  • People - the employees and customers involved in the marketing process

  • Process - the syst...read more

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