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Market research is the process of gathering, analyzing, and interpreting information about a market, including potential customers and competitors.
Involves collecting data on consumer preferences, buying habits, and market trends
Helps businesses make informed decisions about product development, pricing, and marketing strategies
Can include surveys, focus groups, and analysis of sales data
Examples: conducting a survey t...
Qualitative research focuses on understanding behaviors, attitudes, and experiences through observation, while quantitative research focuses on numerical data and statistical analysis.
Qualitative research is exploratory and seeks to understand the why and how behind certain behaviors or phenomena.
Quantitative research is more structured and focuses on collecting numerical data to analyze statistically.
Qualitative resea...
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I applied via Referral and was interviewed before Jan 2020. There were 3 interview rounds.
I applied via Naukri.com and was interviewed in Sep 2020. There were 3 interview rounds.
I applied via Referral and was interviewed before May 2021. There were 4 interview rounds.
I applied via Campus Placement and was interviewed before Dec 2020. There were 2 interview rounds.
I applied via Campus Placement and was interviewed before Nov 2020. There were 3 interview rounds.
I applied via Company Website and was interviewed before May 2021. There were 3 interview rounds.
Intermediate
based on 1 interview
Interview experience
based on 12 reviews
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Research Analyst
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