Meesho Senior Product Manager Interview Questions and Answers for Experienced

How to make a order management system

Q1. What are the reasons for your decision to change your current role?
Ans. 
Seeking new challenges and growth opportunities in a different industry.
• Desire for new challenges and learning experiences

• Opportunity for career growth and advancement

• Interest in exploring a different industry or product category
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Breakdown of cv and projects done

Visit cars24 hub and shop as a mystery shopper

Q1. Deep dive into my work, like how did I solve any problem
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Competitive analysis of CARS24

Q1. Cultural fit round
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Q1. Explain your funnel
Ans. 
My funnel consists of awareness, interest, consideration, conversion, and retention stages.
• Awareness stage: Attracting potential customers through marketing campaigns and content.

• Interest stage: Engaging with the audience to generate interest in the product or service.

• Consideration stage: Providing detailed information and addressing concerns to help customers make a decision.

• Conversion stage: Converting leads into pay...read more
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Q1. What was the most challenging time of your career?
Ans. 
The most challenging time of my career was when I had to lead a cross-functional team to launch a complex product within a tight deadline.
• Leading a cross-functional team

• Launching a complex product

• Working under a tight deadline
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Q2. Why do you want to join cars24?
Ans. 
I want to join cars24 because of their innovative approach to the car buying and selling process.
• I am impressed by cars24's use of technology to streamline the car selling process.

• I believe in the company's mission to provide a transparent and hassle-free car selling experience.

• I am excited about the opportunity to work with a dynamic and talented team at cars24.

• I have heard positive feedback from current employees abo...read more
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Q1. About your CV and solutions in it
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Q2. Process in the current company
Ans. 
The current company follows a structured process for product development and management.
• The company starts with market research to identify customer needs and preferences.

• Product requirements are defined based on the research findings.

• Cross-functional teams collaborate to design and develop the product.

• Regular feedback loops are established with stakeholders to ensure alignment.

• Testing and iteration are key components ...read more
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Q1. Same questions as the first round
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Q2. Assignment to visit their showroom
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Q1. Design a UX mockup for displaying nearest outlet for a multi-chain restaurant - Ask clarifying questions, draw thought on paper, observe common mobile/desktop design patterns for commonly used apps
Ans. 
Design a UX mockup for displaying nearest outlet for a multi-chain restaurant
• Clarify if the user is searching for a specific location or their current location

• Include a search bar and filters for cuisine, distance, and ratings

• Display outlet details such as address, phone number, and hours of operation

• Use map integration to show outlet locations and directions

• Consider mobile-first design and optimize for smaller screens
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Q1. Why Swiggy? What do you know about Swiggy work culture, Business expansion ideas, Interests - General conversation with Principal - Product, Swiggy
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Q1. Swiggy wants to launch fitness meals ? What should be the price? Who to target? Customer Journey ? Supply Chain Design
Ans. 
The price of Swiggy's fitness meals should be competitive, targeting health-conscious individuals. The customer journey should focus on convenience and customization. The supply chain design should prioritize freshness and timely delivery.
• Price should be competitive to attract customers

• Target health-conscious individuals who prioritize fitness and healthy eating

• Customer journey should focus on convenience and customiza...read more
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Q1. What people hate about you?
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Q2. How can you pitch a business idea to Swiggy head about your hobbies?
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Q3. People Management QnA
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Q1. Uber wants to design a Subscription Service, what will your key areas of consideration, and how will you price it. Also design the algorithm/logic how will you match the drivers. What are the various admin...read more
Ans. 
Considerations and pricing for designing Uber's Subscription Service, including driver matching algorithm and administrative considerations.
• Key considerations: target market, pricing strategy, benefits and features, competition analysis

• Pricing: determine subscription tiers, pricing models (e.g., flat fee, usage-based), value-based pricing

• Driver matching algorithm: consider factors like proximity, availability, driver r...read more
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Q1. The interviewer was the VP-Product Management. The conversation started with the discussion about common startup that we were both associated with, and that helped me set a good rapport with the interviewe...read more
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Q2. Consider there are 3 other product managers in the room with equally strong product/feature ideas, how will you present your idea and differentiate yourself? How will you sell your idea?
Ans. 
To differentiate myself, I will focus on the unique value proposition of my idea and highlight its potential impact on the business.
• I will start by clearly defining the problem my idea solves and how it aligns with the company's goals.

• I will then highlight the unique features and benefits of my idea that set it apart from the other product/feature ideas.

• I will provide data and metrics to support my idea and show its po...read more
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Q3. What’s your leadership style - If you have a idea, would you prefer directly approaching me or any other senior product leader?
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Q4. When was the time you faced a disagreement with your supervisor? How did you handle the conflict? Would you do anything different now?
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Q5. List down all the parameters you’d evaluate to design the restaurant recommendation algorithm for Swiggy.
Ans. 
Parameters for designing restaurant recommendation algorithm for Swiggy
• User's location and distance from the restaurant

• User's previous orders and ratings

• Restaurant's popularity and ratings

• Cuisine type and availability

• Time of day and day of the week

• Special offers and discounts

• Delivery time and availability

• User's dietary preferences and restrictions
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Q1. The panel had 2 Product Managers: List down all the User modes or states of a prospect Swiggy customer who’s about to order food from Swiggy i.e. list down all possible target segments and their use cases.
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Q2. Design the Menu page for restaurants on Swiggy
Ans. 
Designing a user-friendly menu page for restaurants on Swiggy to enhance customer experience.
• Include high-quality images of dishes

• Provide detailed descriptions of dishes

• Allow customers to filter by cuisine, price, and dietary restrictions

• Include ratings and reviews from other customers

• Enable easy customization of dishes

• Provide recommendations based on customer preferences

• Ensure the page is mobile-friendly
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Q3. How will you display the offers?
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Q4. Hhow will you educate a new user of the top-selling items through the product?
Ans. 
New users will be educated through onboarding, tutorials, FAQs, and personalized recommendations.
• Create an onboarding process that guides users through the product's features and benefits

• Develop tutorials that demonstrate how to use the top-selling items

• Provide a comprehensive FAQ section that addresses common questions and concerns

• Use personalized recommendations to suggest top-selling items based on user behavior and
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Q5. How will your design take care of the price-cuts and discounts
Ans. 
Our design will incorporate dynamic pricing strategies and personalized discounts based on customer behavior.
• We will analyze customer behavior and purchase history to offer personalized discounts.

• We will implement dynamic pricing strategies to adjust prices based on market demand and competition.

• We will communicate price-cuts and discounts effectively through targeted marketing campaigns.

• We will continuously monitor an...read more
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Q6. Redesign the home page of Swiggy. Feel free to change/ critique any portion of the page and suggest changes with rationale
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