Meesho
10+ Fortunech Immizone Interview Questions and Answers
Q1. Understand the reselling market in India and other social commerce trends through primary and secondary research. Based on your understanding of the customers and market landscape, create a plan on how Meesho c...
read morePlan to improve Meesho's 'Orders per Reseller per month' metric through research and customer understanding.
Conduct primary and secondary research to understand the reselling market in India and social commerce trends
Analyze customer behavior and preferences to identify areas of improvement
Provide training and support to resellers to improve their sales skills
Offer incentives and rewards to resellers who meet or exceed monthly order targets
Improve the user experience of the M...read more
Q2. Identify what all you would do to grow Notion from X (currently) to 2X users.
To grow Notion from X to 2X users, I would focus on improving user acquisition, retention, and engagement.
Develop and execute a comprehensive marketing strategy to attract new users
Improve the onboarding process to increase user retention
Enhance the product's features and functionality to increase user engagement
Leverage user feedback to continuously improve the product
Expand the product's reach through partnerships and integrations
Invest in customer support to ensure a posit...read more
Q3. Check Meesho's landing page and share the process of getting that page to production. Identify stakeholders etc.
Process of getting Meesho's landing page to production and identifying stakeholders.
The landing page design is created by the design team.
The development team codes the landing page.
The product manager oversees the entire process and ensures the landing page meets business goals.
Stakeholders include the design team, development team, product manager, marketing team, and leadership team.
The landing page is tested and optimized for performance before being released to productio...read more
Q4. There is a problem of duplicate listings on meesho where multiple sellers list the same item. This causes a problem as users' search results have the same item listed multiple times. How would you go about solv...
read moreImplement a system to detect and merge duplicate listings on Meesho platform.
Utilize machine learning algorithms to identify similar listings based on product attributes and images.
Implement a manual review process to verify potential duplicates before merging them.
Provide incentives for sellers to report and merge duplicate listings.
Regularly monitor and update the system to adapt to new duplicate listing patterns.
Communicate with sellers to educate them on the importance of...read more
Q5. You are the PM at meta. How would you decrease the number of fraud posts?
Implement stricter verification processes, utilize AI for detection, and increase penalties for fraudsters.
Implement stricter verification processes for account creation
Utilize AI algorithms to detect patterns of fraudulent behavior
Increase penalties for users found to be posting fraudulent content
Q6. How would you identify Why seller are dropping in listing process
By conducting interviews with sellers, analyzing data on drop-off points in the listing process, and identifying common pain points.
Conduct interviews with sellers to understand their experiences and reasons for dropping in the listing process
Analyze data on drop-off points in the listing process to identify common trends or issues
Identify common pain points such as complicated listing procedures, technical glitches, or lack of seller support
Implement solutions based on findi...read more
Q7. RCA - Ads revenue declining for MEssho. Why?
MEssho's ads revenue is declining due to increased competition, ad fatigue, or changes in user behavior.
Increased competition from other messaging apps offering better ad targeting options
Ad fatigue among users leading to lower engagement with ads
Changes in user behavior, such as a shift towards ad-blocking software or a preference for ad-free messaging platforms
Q8. How would you increase AOV of zomato
To increase AOV of Zomato, focus on upselling, cross-selling, loyalty programs, and personalized recommendations.
Implement upselling and cross-selling strategies to encourage customers to add more items to their orders.
Introduce loyalty programs such as discounts or rewards for repeat customers to incentivize higher spending.
Utilize data analytics to provide personalized recommendations based on customer preferences and past orders.
Offer bundle deals or combo meals to encoura...read more
Q9. how would you reduce returns
To reduce returns, focus on improving product quality, providing clear product information, and offering excellent customer service.
Improve product quality to reduce defects and issues
Provide clear and detailed product information to set accurate expectations for customers
Offer excellent customer service to address any issues or concerns promptly
Implement a hassle-free return process to make it easy for customers to return products
Q10. Increase revenue from Instagram reels
To increase revenue from Instagram reels, I would focus on creating engaging content, collaborating with influencers, and utilizing paid advertising.
Create high-quality and engaging content that resonates with the target audience
Collaborate with influencers to reach a wider audience and increase brand visibility
Utilize paid advertising to promote reels to a larger audience and drive traffic to the website or product page
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