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10+ UltraTech Cement Interview Questions and Answers

Updated 5 Feb 2024

Q1. How would you handle the messaging to the end users of an chat messenger which had 30 minutes of downtime due to a technical glitch in deployment.

Ans.

Acknowledge the issue, apologize for the inconvenience, and provide updates on the progress of resolving the issue.

  • Send out a notification to all users explaining the issue and apologizing for the inconvenience caused.

  • Provide regular updates on the progress of resolving the issue.

  • Offer compensation or a discount to affected users as a gesture of goodwill.

  • Ensure that the issue is fully resolved before resuming normal service.

  • Conduct a post-mortem analysis to identify the root ...read more

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Q2. What are the metrics you would track to assess the success for Facebook messenger. estimate the ad revenue from Facebook messenger

Ans.

Metrics to track success and estimate ad revenue for Facebook Messenger

  • Metrics to track success: Daily active users, retention rate, engagement rate, customer satisfaction score, conversion rate

  • To estimate ad revenue: Average revenue per user, number of ad impressions, click-through rate, cost per click

  • Example: If Messenger has 1 billion daily active users and the average revenue per user is $5, the estimated ad revenue would be $5 billion per day

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Q3. How would you design the zero state recommendation on swiggy (what factors would you consider for ranking) ? What data would you need and what is the goal of swiggy?

Ans.

Designing zero state recommendation on Swiggy and factors for ranking.

  • Consider user's previous orders and preferences

  • Analyze popular dishes in the area

  • Take into account restaurant ratings and reviews

  • Ensure diversity in cuisine types

  • Goal of Swiggy is to provide personalized and convenient food ordering experience

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Q4. (Graph - number of orders placed vs avg time spent to place order) What intuition do you get from this graph.

Ans.

The graph shows a negative correlation between the number of orders placed and the average time spent to place an order.

  • As the number of orders placed increases, the average time spent to place an order decreases.

  • This could indicate that customers are becoming more familiar with the ordering process over time.

  • Alternatively, it could suggest that the ordering process has been streamlined or simplified.

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Q5. Build a contextual ad engine - what data would you use to evaluate the context of a page?

Ans.

To evaluate the context of a page for a contextual ad engine, we would use data such as page content, user behavior, and location.

  • Analyze the text on the page for keywords and topics

  • Consider the user's search history and browsing behavior

  • Take into account the location of the user and the page

  • Look at the time of day and day of the week

  • Consider the device being used to access the page

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Q6. Swiggy has seen an increase in average order value. Why? Is this necessarily a bad sign?

Ans.

Swiggy's increase in average order value may be due to various factors and is not necessarily a bad sign.

  • The increase in average order value could be due to customers ordering more expensive items or adding more items to their orders.

  • It could also be due to Swiggy's pricing strategy or promotions that encourage customers to order more.

  • An increase in average order value could be a positive sign of customer loyalty and satisfaction.

  • However, if the increase is due to customers b...read more

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Q7. How would Swiggy price a display ad on the Swiggy app?

Ans.

Swiggy would price a display ad based on factors such as ad placement, target audience, and ad duration.

  • Swiggy would consider the placement of the ad on the app, such as on the home screen or during checkout.

  • The target audience of the ad would also be taken into account, such as location, age, and order history.

  • The duration of the ad would also affect the pricing, with longer durations costing more.

  • Swiggy may also consider the competition for ad space and adjust pricing accor...read more

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Q8. What is the difference between HTTP and HTTPS, where is the security enforced.

Ans.

HTTPS is a secure version of HTTP where data is encrypted. Security is enforced at the transport layer.

  • HTTP stands for Hypertext Transfer Protocol while HTTPS stands for Hypertext Transfer Protocol Secure.

  • HTTPS uses SSL/TLS encryption to secure data transmission while HTTP does not.

  • HTTPS uses port 443 while HTTP uses port 80.

  • Security is enforced at the transport layer in HTTPS while in HTTP, security is not enforced.

  • HTTPS ensures that data is not tampered with or intercepted ...read more

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Q9. How does a web request/response work?

Ans.

Web request/response is a client-server communication where a client sends a request to a server and the server responds with data.

  • A client sends a request to a server using a URL

  • The server receives the request and processes it

  • The server sends a response back to the client with the requested data

  • The response can include headers, status codes, and a message body

  • HTTP is the most common protocol used for web request/response

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Q10. How does a browser work?

Ans.

A browser is a software application that retrieves, presents, and traverses information resources on the World Wide Web.

  • A browser sends a request to a server for a webpage

  • The server responds with the HTML, CSS, and JavaScript files

  • The browser renders the webpage using the HTML, CSS, and JavaScript

  • The browser uses a rendering engine to display the webpage

  • The browser also has a JavaScript engine to execute JavaScript code on the webpage

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