What is upselling and cross selling?

Question

Accepted Answer

Upselling is the practice of encouraging customers to purchase a higher-priced item or upgrade, while cross-selling is offering additional products or services that complement the customer's purchase.

Upselling involves persuading customers to buy a more expensive version of a product or service.
Cross-selling involves suggesting related or complementary products to the customer.
Both techniques aim to increase the average transaction value and enhance customer satisfaction.
Example of upselling: Offering a customer a larger size of a product they are interested in.
Example of cross-selling: Suggesting a customer to buy a phone case when purchasing a new smartphone.

Accepted Answer

Upselling is the practice of encouraging customers to purchase a comparable higher - end product than the one in question, while cross - selling

What is upselling and cross selling?

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