Delhi Institute of Digital Marketing (DIDM) Digital Marketing Executive Interview Questions, Process, and Tips

SEO stands for Search Engine Optimization. It is the process of optimizing a website to rank higher in search engine results pages (SERPs).

• SEO involves optimizing website content, structure, and HTML code.

• Keyword research and analysis is a crucial part of SEO.

• Link building is an important aspect of SEO.

• SEO also involves optimizing for mobile devices and local search.

• SEO is an ongoing process that requires constant moni

Google Ads is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users.

• Advertisers bid on keywords related to their business

• Ads are displayed on Google search results pages and other websites

• Payment is based on a pay-per-click (PPC) model

• Ad relevance and quality score are important factors in ad placement

• Google...read more

URL inspection is a tool in Google Search Console that allows you to check the status of a specific URL on your website.

• It provides information on whether the URL is indexed or not

• It shows any crawl errors or security issues with the URL

• It allows you to request indexing of the URL

• It provides insights into how Google sees the URL and any enhancements that can be made

White hat SEO refers to ethical and legitimate techniques to improve website ranking, while black hat SEO involves unethical and manipulative techniques.

• White hat SEO focuses on creating quality content, optimizing website structure and using relevant keywords.

• Black hat SEO involves keyword stuffing, cloaking, and link schemes.

• White hat SEO takes time to show results, while black hat SEO can lead to quick but short-liv...read more