How would you handle a distributor which is low in infra but has potential in market?

Question

Accepted Answer

To handle a low infra distributor with market potential, I would take the following steps:

Assess the distributor's strengths and weaknesses
Provide training and support to improve their infrastructure
Work closely with them to develop a plan for growth
Offer incentives for meeting sales targets
Regularly monitor their progress and provide feedback
Consider partnering with other distributors to share resources
Focus on building a strong relationship with the distributor
Be patient and persistent in helping them succeed

Accepted Answer

We need difine our consumers that this product is from HUL. Cause all over in india HUL brand having trust and from kids to old age peoples knows about the brand. So whenevr we make any advertise we need to focus on HUL brand name.

Accepted Answer

If a distributor have low in infrastructure I will work on his roi because roi involves net profit, expenses and investment parts

Means try to increase their net profit by providing secondary support and indirect distribution and cd's in surrounding areas

Then I will understand there expenses and try to cut down there expenses like try to understand there delivery route can we delivered it through another short and convenient route is there is he using hired vehicle or self vehicle for delivery because hired vehicle cost high in comparison to self vehicle or if they have theire self vehicle it is petrol/diesel or battery operated since petrol vehicle is more expensive than battery operated vehicle

By identifying these scenarios we will definately increase distributor ROI and he will definitely achieve more profit over their investment

Accepted Answer

We can consult the DB. If we had funding, we would have asked for it; if not, we would have had to explain to him why DB would lose market share and split the firm; otherwise, we would have had to replace him.

Accepted Answer

Discussed the all parameters of hul system and how to arn the sales of hul products

Accepted Answer

Money rotation will increase the ROI and hence interest of distributor to do the business more passionately.

Accepted Answer

Work with themself they will allign

Accepted Answer

1 increase sku lines 2 schemes and margin discuss 3 focus in launch pack 4 dispatch in time

Accepted Answer

Yes i will Handelled currently

Accepted Answer

We can plan extra CD on advance on a small amount. Because all dealer want that we earn extra margin.

Accepted Answer

We can handle by the using of good market hold of me and also distributor in market,bulk goods distributed at wholesale counter.

By the help of counter sale.

How would you handle a distributor which is low in infra but has potential in market?

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