Indian Institute of Management (IIM), Lucknow
Lucknow, Uttar Pradesh
Your seniors at Indian Institute of Management (IIM), Lucknow helped you with their notes. Now they're helping you with their placement interview questions. 🙏
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Filter interviews byIndian Institute of Management (IIM), Lucknow Placement Interview Questions
Updated
10 Jan 2025
525 interviews found
I applied via Campus Placement
3 Interview Rounds
1
HR Round (4 Questions)
- Q1. How are you feeling?
- Q2. Tell me a little about your work at Marico.
- Q3. What did you like the most while working there?
- Q4. What kind of project would you love working on if you get to intern with McKinsey?
2
HR Round
3
Case Study Round
Your client is a financial institution who provides loan services. They plan to extend loan facility for the online market. Consider they plan to tie up with e-commerce platforms like Amazon. How many loans could they expect?
Post reiterating the question statement, clarified the minimum price point that has to be considered for the guesstimate. (3k+)
Checked with the interviewer if focusing on Electronics and Fashion segment would be correct for the guesstimate and then proceeded with this assumption.
Started with daily/monthly visitors on Amazon website & App, followed by an average conversion rate.
Later considered the percentage of people who would buy items from the above mentioned two segments, considered all the available payment options, and then landed on a number for the people who will actually opt for loans provided by our client.
Interview Preparation Tips
Interview preparation tips for other job seekers - Be prepared to discuss your leadership experience and style, including how you motivate and inspire teams to achieve common goals. Highlight examples of how you have led teams to success in previous roles.
I applied via Campus Placement
2 Interview Rounds
1
HR Round (3 Questions)
- Q1. Tell me about yourself.
- Q2. What has been a challenging phase of your life and how did you handle it?
- Q3. What aspect of dramatics do you like the best?
2
Case Study Round
What population of India would have suffered during the lockdown because they were involved in the Theatre industry? How can the Government help them (alternate sources of revenue)?
I started with the guesstimate by stating that I will look at the number of people involved in one stage play production. This would include both direct (cast and crew) and indirect (costume and prop rentals). Then I would extrapolate the number by multiplying it with the number of plays showcased in a theatre. Then further multiply this with the number of theatres in a city (dividing this into tier 1 and other cities).
For the cities, I took Delhi as a proxy since I had knowledge about the theatre circuit there. I took some time in solving this, after which he told me to stop since we were short on time. So, I asked if I could quickly tell him about the solutions that I had thought of, which were broadly on the lines of pre-recording the performances and streaming it online. I also spoke about some long-term solutions, of how to attract audiences back to the theatres post the lockdown.
Interview Preparation Tips
Interview preparation tips for other job seekers - Understand the company's values, culture, and mission, and be prepared to demonstrate how your skills and experience align with the job requirements.
I applied via Campus Placement
3 Interview Rounds
1
HR Round (1 Question)
- Q1. Why BCG?
2
Guesstimates Round (1 Question)
- Q1. Guesstimate: Number of Ola and Uber cabs in Delhi.
3
Case Study Round
Your client is a cement manufacturer, and they are targeting 10% growth but currently they are facing declining profits. Identify the problems and recommend some changes.
[Please note that I stands for Interviewer and C stands for Candidate]
C: Repeated the case and started with basic CPCC.
Where is the client located? What kind of growth are they targeting (Revenue/Profit)? How many products do they have and what is their revenue share?
I: Client operates in India and is targeting revenue growth. They have 2 products and decline is across both.
C: Do you want me to identify why profits are declining first or suggest how to grow revenue?
I: Let’s start with growth.
C: Made the Ansoff Matrix and recommended some ideas across all the segments:
1. Exclusive contracts with suppliers, discounts for customers, targeting B2B segment
2. New variety of cements- fast drying, cement cubes
Diversification- Entering logistics industry since the client already has a strong distribution network.
I: Let’s see why profits are declining now.
C: Started with basic framework and identified that costs were increasing.
I: Identify all the areas where costs could go up and what could be the causes.
C: Laid down the value chain and under each head mentioned the problems that client could be facing.
Interview Preparation Tips
Interview preparation tips for other job seekers - Do not take guesstimates lightly. There is a high probability of being asked guesstimates on Day Z.
I applied via Campus Placement
3 Interview Rounds
1
Group Discussion Round
Case based group discussion on minimizing costs of throughput stores in rural areas using IT.
Avoid mentioning generalized points in GD.
2
Group Discussion Round
The 2nd round is based on your points put forward in GD. But only 4 out of 10 made to 2nd round.
3
HR Round
Interview Preparation Tips
Interview preparation tips for other job seekers - 1.Give sufficient Mock PIs and GDs. It helps. I said sufficient not as many as possible.
2. Prepare CV workex points in detail. Don't ignore HRQs and CV points (mainly workex).
3. Read what the company is doing in the profile you're being interviewed.
4. Interactions with seniors.
5. Browse regarding HUL & particularly what HUL is doing in IT space.
6. HUL RG prepared by other institutes.
7. Prepare your CV thoroughly, mainly workex. The CV / workex points should look in line with the profile.
8. Don't just say we can use AI, ML if you want to mention. Be specific, think of points that is not general and won't be put forward by others.
9. Be genuine and show your interest. Confidence is a must. Company knows they can teach everything on the job but not attitude.
10.Remember the name of interviewer. It will help later after selection.
11. Have confidence. It looks tough but you made it to IIML you 'll make it to where you want to.
12. Don't just prepare/focus on one domain unless you have strong consulting profile. I had 25+ shortlists from varied domains.
13. All the best. This too shall pass.
2. Prepare CV workex points in detail. Don't ignore HRQs and CV points (mainly workex).
3. Read what the company is doing in the profile you're being interviewed.
4. Interactions with seniors.
5. Browse regarding HUL & particularly what HUL is doing in IT space.
6. HUL RG prepared by other institutes.
7. Prepare your CV thoroughly, mainly workex. The CV / workex points should look in line with the profile.
8. Don't just say we can use AI, ML if you want to mention. Be specific, think of points that is not general and won't be put forward by others.
9. Be genuine and show your interest. Confidence is a must. Company knows they can teach everything on the job but not attitude.
10.Remember the name of interviewer. It will help later after selection.
11. Have confidence. It looks tough but you made it to IIML you 'll make it to where you want to.
12. Don't just prepare/focus on one domain unless you have strong consulting profile. I had 25+ shortlists from varied domains.
13. All the best. This too shall pass.
I applied via Campus Placement
2 Interview Rounds
1
HR Round (1 Question)
- Q1. Interviewer was an IIM L alumnus. It was a very short and relaxed interaction. Basically, getting to know you. It was a group interview - 2 other candidates wit...read more
2
HR Round (9 Questions)
- Q1. The interviewer, an XLRI alumnus was a HR Head at Cipla. The interview went on for 25 minutes.
- Q2. Introduce yourself.
- Q3. What are your hobbies?
- Q4. 5 qualities that you bring to the table
- Q5. Explain a project that you did - in detail
- Q6. What do you know about Cipla?
- Q7. Why pharma industry?
- Q8. How will interning with Cipla fit in your career path?
- Q9. Any questions for me?
Interview Preparation Tips
Interview preparation tips for other job seekers - 1. Keep calm and show that you are very passionate about what you do and that it reflects in whatever you have done so far.
2. If you are asked questions around how your day has been - placement process - interviews and GDs, let them know that it has been a tough day with all the .interviews and GDs but you are enjoying every bit of it . It is a one of a kind experience and a challenge - the process.
3. Internet.
4. Read about the company on Google.
2. If you are asked questions around how your day has been - placement process - interviews and GDs, let them know that it has been a tough day with all the .interviews and GDs but you are enjoying every bit of it . It is a one of a kind experience and a challenge - the process.
3. Internet.
4. Read about the company on Google.
I applied via Campus Placement
2 Interview Rounds
1
Product Management Round (1 Question)
- Q1. I am giving you product wise P&Ls of two consecutive years for my retail store.(P&L had revenue and costs for depts such as clothes, electronics, shoes etc). Ca...read more
2
HR Round (5 Questions)
- Q1. Explain an incident where you did not get what you desperately wanted and worked for. How did you deal with it?
- Q2. What factors demotivate you at the workplace?
- Q3. What’s your vision for yourself in the future?
- Q4. Why do you want to get into finance?
- Q5. Are you parents okay with you working in Dubai?
Interview Preparation Tips
Interview preparation tips for other job seekers - 1. Be confident and keep trying to solve the case. Nobody can ever give a perfect solution, approach is more important.
2. Mock GDs/PIs.
3. Internet.
4.The first term FRA basics are a must to revise, the interviewers expect at least basic understanding of P&L, Balance sheets etc.
2. Mock GDs/PIs.
3. Internet.
4.The first term FRA basics are a must to revise, the interviewers expect at least basic understanding of P&L, Balance sheets etc.
I applied via Campus Placement
2 Interview Rounds
1
HR Round (4 Questions)
- Q1. Tell me about yourself. What motivates you?
- Q2. Describe your work? What is the problem that exist in NLP?
- Q3. Asked about my work at Qualcomm. How did it benefit my team?
- Q4. Drawback of VLOOKUP, alternative to solve this.
2
Case Study Round
Discuss the implications of teleportation.
[Please note that I stands for Interviewer and C stands for Candidate]
C: I clarified the problem statement to understand if it was only movement of matter from one place to the other or information too?
I: Assume matter only.
C: A lot of the physical infrastructure will not be required any more like roads. It will also mean that we will have to develop the network infrastructure to support this. We will also have to develop mechanism to support disassembly and assembly for this to be possible.
I: You can consider the infrastructure exists. What other implications can you think of?
C: Telephones and social media platforms that are required for instantly connecting would not be required anymore.
I: True. There would be other implications as well like more space for housing (since roads are not there), ethical problems rising from where one can teleport, definition of boundaries etc.
Interview Preparation Tips
Interview preparation tips for other job seekers - 1. Be well prepared with HR and work-ex related questions and other CV points as well.
I applied via Campus Placement
2 Interview Rounds
1
Guesstimates Round (2 Questions)
- Q1. Tell me something about yourself.
- Q2. I am an Indonesian food delivery service and want to enter India.
2
Case Study Round
This interview was with senior manager, very conversation based and mostly HR. There was a small market entry case at the end for maybe 6-7 mins which also turned into mostly a conversation.
How are you feeling? Something about myself? Some hobbies of mine.
Candidate answered these and it became more of a conversation. Tried to include how he really liked the culture at Bain and how supportive they have been throughout the process.
Let us do a small case. A Chinese medical device manufacturer wants to enter India.
[Please note that I stands for Interviewer and C stands for Candidate]
C- Understood about the company, their reasons for entering (unutilized capacity), product portfolio and competitive landscape for the same. Turned into a conversation about how the medical industry is. Did analysis as to major factors which would indicate market attractiveness. Emphasized more on PORTER to understood the industry as well.
I- That'll be all. Any questions?
C- What would be one thing you would like to change at Bain?
I- Had a good conversation about it.
Interview Preparation Tips
Interview preparation tips for other job seekers - 1.A strong start to the interview is really important. Have your wits about you and be confident and keep your communication strong.
2. Interactions with seniors.
3. Internet.
4. Consult Casebooks.
2. Interactions with seniors.
3. Internet.
4. Consult Casebooks.
I applied via Campus Placement
3 Interview Rounds
1
Other Round (1 Question)
- Q1. Company Interactions were only based in the form of PPTs which was an insightful and interactive session.
2
Case Study Round
Group size : Around 10
A one pager case let was given to everyone to be read and understood in 5 minutes.
Case was based on a FMCG company selling toothbrush and toothpaste as their flagship products. Their sales were declining and other competitors were gaining hands. A strategy to improve their sales was to be devised.
Discussion time :10minutes which is less for a case discussion with 10 people in the group.
Panel Size :2
3
Other Round (1 Question)
- Q1. Panel Size : 2 Duration : 25-35 minute Questions revolved around these topics : • Tell me about yourself • Why Marketing • What do you know about Colgate Palmol...read more
Interview Preparation Tips
Interview preparation tips for other job seekers - 1. Interactions with seniors, Mock GDs/PIs, Internet, Practicing cases is the key.
2. Kotler, Cases done with seniors and amongst friends, Reading through current affairs, Ad analysis over the internet.
2. Kotler, Cases done with seniors and amongst friends, Reading through current affairs, Ad analysis over the internet.
I applied via Campus Placement
2 Interview Rounds
1
HR Round (4 Questions)
- Q1. Pitch yourself in one minute.
- Q2. Elaborate on a research paper that you have worked on.
- Q3. Tell me about yourself.
- Q4. Why MasterCard?
2
Case Study Round
A low-cost airline has 20% profit margin and 5 million as revenue. Their costs comprise of 2 components: fuel and non-fuel. The fuel component is half of the non-fuel component. Calculate the fuel cost.
[Please note that I stands for Interviewer and C stands for Candidate]
C: Confirms that profit margin is (R-C)/R and proceeds to calculate.
I: Now if the fuel prices are set to increase by 10%, what would be the new profit margin?
C: Calculated.
I: Now can you suggest if the airline should continue operating or shut down because of rise in fuel prices?
C: Explained that since the airlines are still profitable, they should continue to run.
I: Let us look at ways they can increase their profitability.
C: Broke down the whole profitability framework and listed all possible options.
Interview Preparation Tips
Interview preparation tips for other job seekers - it is important to have a good understanding of the industry and the specific products that the bank offers. Research the bank's products, services, and target customers, and demonstrate your knowledge of the latest trends in the banking industry.
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