Eternity Lifestyles

Creating trends, raising the bar and blazing trails since 1998, Eternity Lifestyles has come a long way. We’ve been proud pioneers of luxury, premium fashion and sports eyewear in India. We created an entirely new segment in the sports market when we introduced Oakley to the country for the first time. We’ve previously been associated with the world’s largest eyewear companies like Luxottica, Marcolin and Kering Eyewear and managed brands such as Bvlgari, Chanel, Mont Blanc, Cartier and Gucci. Currently, we work with some amazing high luxury brands such as Maybach, Chrome Hearts and Silhouette Atelier. We also have our house brands - Opium Eyewear – that is super youthful, colorful, high energy and high fashion sunglasses. And Desk and Coffee - our ready to read eyewear, inspired by the world of creators and made with super durable polymer. At Eternity Lifestyles, we’ve created our own holistic space in this industry with the best brands in high-end luxury; premium, fashion and the fast fashion segments.You can learn more andbrowse through our brand portfolio for more details. One thing we can certainly ensure – you will never run out of style.