As a Digital PR Executive, you will merge the art of strategic data-driven storytelling with the science of SEO, content marketing, and in-depth internet research. This position represents an invaluable opportunity to drive the SEO performance of our diverse in-house projects by obtaining high-quality, niche-relevant links.
The nature of this role demands an intuitive understanding of how journalists think, a knack for identifying compelling data-driven stories& angles, and a robust ability to convey these narratives in a manner that piques the interest of the journalists.
We are seeking passionate individuals whose creativity fuels their capacity to craft data and research-driven stories, along with intriguing email campaigns. If your professional ethos aligns with our goal to create compelling stories that journalists eagerly cover and link to, this role is for you.
Key Responsibilities:
Conceive and implement innovative campaign ideas. Confidently plan, produce, and execute data-driven content to optimize campaign performance and earn meaningful links. Cultivate relationships with journalists and pitch captivating stories to secure linked coverage for our campaigns. Undertake a comprehensive analysis of campaign performance, producing detailed reports for internal and external stakeholders.
Ideal Candidate Profile:
Holds a bachelor s degree at minimum, complemented by impeccable written English skills. Exudes creativity and possesses a portfolio of unique ideas. Exhibits an excellent understanding of SEO principles, how journalists operate, and the capacity to undertake deep internet research. Embraces a human-centric approach, effectively communicating the potential and value of innovative ideas.
Passion, dedication, and a commitment to achieving exceptional results should be fundamental aspects of your professional ethos.
Key Skills: Public Relations, Media Relations, Link Building, SEO, Understanding of Journalism, Deep Internet Research, High-level Organization, Impeccable Written English, and Content Marketing.