Operations - Publisher Management

JOB RESPONSIBILITIES:

• Develop and maintain strong technical relationships with publishers to ensure a robust and diverse inventory.

• Collaborate closely with the media buying team to understand their needs and ensure alignment with publisher offerings.

• Implement and oversee technical integrations with publishers across various platforms, including CTV, video, web, and in-app.

• Monitor and analyze performance metrics to identify opportunities for optimization and increased yield.

• Lead troubleshooting efforts for any issues related to publisher integration or performance.

• Stay updated with industry trends and best practices in publisher management and ad technology.

• Conduct regular reviews with publishers to discuss performance, challenges, and growth opportunities.

• Implement and manage quality assurance protocols to maintain high standards and compliance across all platforms.

• Develop strategies for fraud detection and prevention, ensuring the integrity and security of our digital advertising operations.

• bachelors degree in Marketing, Business, Information Technology, or a related field.

• Minimum of 2-4 years of experience in operations or publisher management, with specific expertise in CTV, Web, and In-App publishers.

• Strong technical acumen with hands-on experience in ad-serving technologies and digital advertising platforms.

• In-depth knowledge of Programmatic supply onboarding using VAST and ORTB integrations.

• In-depth knowledge and experience with video ad serving tools such as Aniview, SpringServe, Adkernel, and VDO.Ai.

• Proven expertise in using quality assurance and fraud detection tools like IAS, Pixalate, Moat, Double Verify, and other MRC-accredited tools.

• Excellent analytical skills and the ability to derive insights from data.

• Strong communication and presentation skills.

• Ability to work independently and in a team-oriented, collaborative environment.