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SEO Analyst & Content Writer
WPoets Technology
posted 18d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
Role: Marketing
Salary: 2 LPA to 2.4 LPA
We are seeking a smart, passionate Content writer and SEO Analyst to join our dynamic business Team. In this role, you will be responsible for writing content (Blogs, landing pages, case studies) and developing and implementing effective SEO strategies to enhance our website s visibility, traffic, and overall performance.
You should have: - Proven content writing Experience: Demonstrated expertise in content writing, particularly for service-based pages, blogs, case studies, and landing pages.
- SEO expertise: Strong understanding of on-page SEO best practices, including keyword research, meta-tag optimization, and link-building strategies. Have experience in ranking keywords at the top of Search engines
- Analytical Skills: Ability to analyze content performance using tools like Google Analytics, SEMrush, or Ahrefs, and make data-driven decisions to improve SEO and engagement.
- Attention to Detail: Exceptional attention to grammar, style, and consistency, ensuring all content aligns with brand voice and messaging.
- Develop high-quality content for various formats, including:
- Blogs: Write informative and engaging How-to blog posts and Guest blogs on industry-related topics to attract and engage target audiences.
- Landing Pages: Write persuasive and optimized landing pages to support marketing campaigns and lead generation efforts.
- Service Pages: Craft detailed, compelling copy of our services to inform and attract potential clients, highlighting key benefits and unique value.
- Case Studies: Craft detailed case studies highlighting client success stories, project outcomes, and value propositions.
- Collaborate with subject matter experts and the marketing team to produce content that aligns with brand messaging and strategy.
- Do competitor research using a manual approach and third-party tools
- Conduct keyword research, optimize website content, blog posts, landing pages, and product pages for search engines.
- Implement on-page SEO best practices, including meta tags, headers, internal linking, and much more.
- Develop and execute off-page SEO strategies, including link-building and influencer outreach.
- Collaborate with content creators, designers, and developers to integrate SEO best practices into all aspects of the website.
- Writing copy for social media posts on LinkedIn, Facebook, and Twitter
- Optimize content for SEO, including on-page elements like meta tags, headers, image alt texts, and internal linking structures.
- Stay up-to-date with SEO trends and Google algorithm changes to ensure content is fully optimized and aligned with the latest best practices.
- Flexible working process, openness to suggestions, and a fresh point of view.
- Room for self-improvement and knowledge exchange within the team.
- Transparent cooperation with business stakeholders.
Managed WordPress
Plug Play
WPoets is a Web Design and Development Agency based out of Pune, developing with WordPress since 2009. We specialize in designing, building and maintaining complex enterprise websites and portals in WordPress.
Employment Type: Full Time, Permanent
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What WPoets Technology employees are saying about work life
based on 10 employees
Flexible timing
Monday to Friday
No travel
Day Shift
WPoets Technology Benefits
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