WRM - Intern - Online Reputation Management (0-1 yrs)

Key Responsibilities :

Monitoring & Analysis : Track brand mentions, customer feedback, and sentiment across digital platforms.

Crisis Management : Identify and escalate PR risks to mitigate reputation damage.

Engagement & Response : Craft brand-aligned responses to queries, complaints, and reviews within defined TAT.

Insights & Reporting : Generate ORM reports with sentiment trends, insights, and recommendations.

Collaboration : Work with marketing & customer service teams to align ORM strategies.

Competitor Benchmarking : Analyze competitors' online reputation and industry trends.

Process Optimization : Enhance ORM workflows for efficiency and impact.

Qualifications & Skills :

- Bachelor's in Marketing, Communications, PR, or related field.

- 3-6 months of ORM experience (preferred but not mandatory).

- Strong analytical, written, and verbal communication skills.

- Proficiency in Excel & PowerPoint.

- Basic knowledge of ORM tools (LocoBuzz, Brandwatch, Meltwater, Sprinklr, etc.).

- Understanding of social media & digital marketing trends.

- Crisis management skills with attention to detail and multitasking ability.

- Passion for online communities & brand reputation.

Please Note : This role requires working in shifts, including weekends, as the brand operates 7 days a week. Positions offered: ORM Executive/Intern.