Google Ads Manager

We are seeking a seasoned Google Ads Manager to oversee and execute our Google advertising campaigns, ensuring they meet the targeted objectives of our varied clientele. The ideal candidate will be responsible for managing all aspects of Google Ads, including Search, Display, and YouTube, and for crafting strategies that align with our clients' growth and visibility goals.

Responsibilities:

• Develop and manage highly effective Google advertising campaigns, including campaign planning, implementation, monitoring, optimization, analysis, and reporting.
• Collaborate with clients to understand their marketing objectives and translate these into campaign strategies that deliver measurable results.
• Perform thorough keyword research, ad grouping and optimization, and competitor analysis.
• Monitor campaign performance metrics, including CTR, CPC, and ROAS, making adjustments to maximize campaign effectiveness.
• Handle budgets and bids to ensure campaigns are maximizing the return on investment.
• Prepare detailed reports on campaign performance and provide insights and recommendations for further enhancements.
• Stay updated with the latest Google Ads features and digital marketing trends.
• Collaborate with other team members from the marketing, design, and content departments to align campaigns with the broader marketing strategy.