Digital Media Executive

KEY RESPONSIBILITIES

• Create, curate and implement engaging digital content for the assigned brands

• Manage social & digital presence of the assigned brands including overall execution, online response
  management and maintenance of respective online media properties.

• Keeping hands- on interaction across online platforms viz. Facebook, Twitter, Instagram, LinkedIn,
  YouTube, Snapchat, Pinterest, relative blogs, forums and more

• Actively collaborate with respective internal teams for meeting the project & campaign requirements on
  a daily basis

• Sharing creative input on ideas and campaigns by virtue of having primary experience in managing &
  interacting with the online consumers and the brand

• Track all platforms and share assistance in its evaluation on regular basis by generating reports for
  brands/campaigns performance

• Track and conduct competitor analysis to assist in providing data for comprehensive understanding on
  the competitor & brand performance on digital media platforms

• Actively respond and react to the changes within online media networks viz. changes in functionality,
  methods of engagement, addition of new features and more

• Learn media & respective online tools in order to master it for future course thus aiding the brand

• Participate to manage and update partner websites as deemed necessary

• Overcome and manage routine challenges

• Attend & cover events as deemed necessary

• Liaison with third party vendors, influencers, partner firms on behalf of the brand for campaigns &
  projects

• Keeping abreast with new trends in digital industry

QUALIFICATIONS REQUISITE

• Graduate or holder of UGC approved Diploma in Mass Media / Marketing Communication / Advertising
  or equivalent

• Certification in Digital Media / SEO / SEM will be added honours

• 0- 2 years of work experience with a brand, digital / social / advertising / creative / media agency

TECHNICAL SKILLS REQUISITE

• Professional- level proficiency in English

• Basic Knowledge of Social Media Channels, Digital Media and Online Marketing

• Proficient in content marketing theory and application

• Excellent written, oral communication and presentation skills

• Attention to detail and an ongoing commitment to achieving high- quality results

• Must be informed and active follower of latest industry trends, marketing campaigns and the next viral
  video trend

BEHAVIOURAL SKILLS REQUISITE

• Enthusiastic and eager to learn and explore various facets of the job

• Passionate about new- age digital advertising

• Expresses clearly and an active listener to constructive feedback and instructions

• Must be able to perform and be collaborative under pressure situations and tight deadlines

• Must be adept to working in a dynamic team structure