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SEO Executive
Urban Yatra
posted 4mon ago
Job Role Insights
Key skills for the job
Job Description
- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
- Working with content marketing and design teams to create suitable content for each stage of a customer s digital journey.
- Reviewing and optimising the design and content of all online assets including the company website and social media pages.
- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
- Using A/B testing to optimise digital marketing performance.
- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
Ideal Profile
- Minimum 4-7 years of experience in SEO, digital marketing, tracking, Content marketing, Google Webmaster & optimization of websites to increase the traffic.
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
- Experience working with popular Digital Marketing Tools
- Improve organic search results for desktop and mobile sites on all major search engines.
- Keyword Researching.
- Off- Page & On-page optimization & Social Media Marketing
- Monitoring the Website Traffic with Google Analytics
- Social Bookmarking, Article Submission, Blogs Posting.
- Image and video optimization.
- Website Advertisement & Promotion
Employment Type: Full Time, Permanent
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