Marketing Analyst

Key Responsibilities:

• Lead the development and execution of strategic marketing plans.
  
• Planning, executing, and monitoring marketing campaigns across various channels, including digital, social media, email, and traditional media.
  
• Conduct market research to identify new opportunities and trends.
  
• Collaborate with the team to develop compelling marketing materials, including blog posts, social media content, and promotional videos.
  
• Conduct market research to identify trends, customer preferences, and competitive landscape, and use insights to inform marketing strategies.
  
• Work on the creation of visually appealing marketing materials, including graphics, presentations, and other creative assets to support marketing campaigns.
  
• Ensure consistent brand messaging and visual identity across all marketing materials and channels.
  
• Oversee digital marketing initiatives, including SEO, SEM, PPC, and social media marketing, to drive traffic and conversions.
  
• Plan and coordinate marketing events, webinars, and trade shows to promote the brand.
  
• Monitor and analyse the performance of marketing campaigns using key metrics, and prepare regular reports for senior management.
  
• Coordinate and manage promotional activities, events, and advertising campaigns.
  
• Analyse campaign performance and provide insights and recommendations for improvement.
  
• Collaborate with cross-functional teams to ensure cohesive and effective marketing efforts.
  
  
  
  

  
  

  
  

  
  

  
  
  Requirements

  Education: Bachelordegree in Marketing, Business Administration, or a related field. A Masterdegree is a plus.
  

  
  

  Experience: 1-3 years of experience in marketing, with a focus on campaign management, digital marketing, and brand management.
  

  
  

  Skills:
  

  • Strong understanding of marketing principles and practices.
    
  • Proficiency in digital marketing tools and platforms (e.g., Google Analytics, HubSpot, SEM rush).
    
  • Excellent communication, writing, and presentation skills.
    
  • Proficiency in PowerPoint and graphic design tools.
    
  • Ability to analyse data and draw actionable insights.
    
  • Creative thinking and problem-solving abilities.
    
  • Strong project management skills with the ability to multitask and meet deadlines.
    
    
    
    Benefits

    • Opportunity to work with a dynamic and innovative team.
      
    • Career growth and development opportunities.
      
    • Competitive salary and benefits package.
      
    • A supportive work environment that values creativity and initiative.
      

      
      

      
      
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