This position is responsible for discovering and curating the best User-Generated Content (UGC) available on the Internet that aligns with business & creative needs
This role is part of the Viral Curation Team, operating 24/7 to discover videos that shape up viral tends on the internet and fulfil our internal brands creative requirements
This is an entry level position
Responsibilities: your day-day:
Search for online videos with high viral potential that align with brand needs and audience interests
Use proprietary and industry tools to track, analyze, and identify content that meets acquisition criteria for engaging brand-aligned content
Stay updated on social media trends, viral challenges, and emerging content categories across platforms
Have a strong understanding of creative requirements for multiple internal brands
Curating videos that are interesting and unique, fulfilling business needs, and meet a set of creative and clearance requirements
Research and ensure leads submitted are viable for clearance
Maintain accuracy and consistency in digital records by following established work guidelines, ensuring reliable tracking and updates on video curation activities
Meet regular deadlines in a newsroom-like environment
Complete tasks that support the acquisition of content
Handoff daily tasks and communicate effectively in a team setting
Qualifications: you have:
A Bachelors degree or equivalent; a degree in media is an advantage
Be social media savvy, well-versed in the online viral video landscape
Ability to assess and identify potential viral content based on viewer engagement and brand alignment
Possess an eye for detail and have an ability to handle multiple priorities in a fast-paced work culture
Resourceful online research skills with knowledge of video-sharing platforms and trends on platforms like Reddit, YouTube, Facebook, Twitter, Instagram, and TikTok
Good understanding of media/pop culture/internet trends and viewer preferences
Ability to differentiate between an original video upload and a re-uploaded copy
Have a strong sense of what makes for a funny, heartwarming, impressive, and compelling video
Ability to work flexible hours across multiple shift timings