Digital Marketing Executive

Role & responsibilities :

• Create engaging content using Canva and design skills to promote our brand's products/services.
• Developing and implementing digital marketing strategies.
• Managing and optimizing online advertising campaigns.
• Conducting keyword research and SEO audits.
• Creating and executing social media campaigns.
• Managing email marketing campaigns.
• Analyzing website traffic and campaign performance.
• Staying up-to-date on the latest digital marketing trends and technologies.
• Manage and maintain a strong online presence through regular posting on social media sites.
• Monitor analytics to track performance metrics and adjust campaigns accordingly.
• Collaborate with cross-functional teams to ensure consistency in messaging across all touchpoints.
• Develop and execute digital marketing strategies across social media platforms, including Instagram and other online channels

Preferred candidate profile :

• Graduated in any field is must
• Digital Marketing Certifications (Google Ads, SEO, HubSpot, etc.) are a plus.
• Minimum 2 years of experience in digital marketing with proven success in developing and executing strategies.
• Hands-on experience with social media, email marketing, and content marketing campaigns.
• Strong understanding of social networking, social media marketing, and online marketing principles
• Excellent written and verbal communication, strong presentation skills, and effective teamwork.
• Ability to create high-quality, informative content (blog posts, articles, etc.) aligned with the company's brand.

Perks and benefits

As per market standard