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4.1

based on 344 Reviews

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1 Allied Blenders & Distillers Trade Marketing Executive Job

Trade Marketing Executive

2-7 years

Guwahati, Bhopal

1 vacancy

Trade Marketing Executive

Allied Blenders & Distillers

posted 16hr ago

Job Role Insights

Fixed timing

Job Description

Role & responsibilities

1. Support Marketing plan and effective execution of the set marketing plan of the area assigned with special focus on BTL implementation. Based on market understanding evaluation of brand awareness needs in terms of shop / bar visibility Dealer Board, Flanges, Display (show window/Rack) POP, counter tops etc.

2. Support Brand visibility and image building which includes Hoarding, Buses, Bus Shelter, Kiosks, Wall Painting, Trams, Translites, etc.

3. Evaluating need of consumer offer with the support of TMM which includes

i) On pack offer.

ii) Consumer activity at consumption points which includes Bar Promotion & others.

iii) Spot promotions.

4. To identify local opportunities which include events, festivals, sponsorship opportunities, etc.

5. Take all necessary approvals from TMM and maintain record of approvals & spends.

6. Ensure that all proposals approved are executed as per asked for. Inventory, promotional reports are maintained and sent in time etc.

7. Evaluate all activities and send in the feedback report to marketing. Regular MIS to all concerned.

8. Vendor Management (proper selection of vendors, ensure timely delivery of promotional items, selection of innovative gifts, vendor benchmarking etc.)

9. MIS & Reporting: Prepare monthly promotional reports, ensure gifts are stocked and maintain proper reports.


Location: Guwahati and Bhopal ( 2 Vacancies)


Experience:

2+ yrs. of experience in FMCG/Liquor/Telecom industry/Consumer durables in sales promotion, trade marketing, consumer activation and events.


Educational Qualification:

Post graduate in marketing preferred from reputed institutions.


Employment Type: Full Time, Permanent

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Prepare for Trade Marketing Executive roles with real interview advice

People are getting interviews at Allied Blenders & Distillers through

(based on 7 Allied Blenders & Distillers interviews)
Referral
Campus Placement
Job Portal
14%
14%
14%
58% candidates got the interview through other sources.
Moderate Confidence
?
Moderate Confidence means the data is based on a sufficient number of responses received from the candidates

What Trade Marketing Executive at Allied Blenders & Distillers are saying

4.9
 Rating based on 4 Trade Marketing Executive reviews

Likes

Required some interacting training & development sessions every 6 months

Dislikes

Nothing

Read 4 reviews

Trade Marketing Executive salary at Allied Blenders & Distillers

reported by 13 employees with 4-10 years exp.
₹5.4 L/yr - ₹11.6 L/yr
15% more than the average Trade Marketing Executive Salary in India
View more details

What Allied Blenders & Distillers employees are saying about work life

based on 345 employees
53%
87%
43%
98%
Strict timing
Monday to Saturday
Within city
Day Shift
View more insights

Allied Blenders & Distillers Benefits

Submitted by Company
Death In Harness Policy
Health Insurance
Group Term Life Insurance
Submitted by Employees
Health Insurance
Job Training
Soft Skill Training
Free Transport
Work From Home
Child care +6 more
View more benefits

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