Marketing Executive

Job Title: Marketing Executive

Location: Jaipur
Experience Required: 2-4 years (Healthcare industry experience required)

Job Summary:

We are seeking a dynamic Marketing Executive with experience in the healthcare industry to drive brand awareness, customer engagement, and business growth. The ideal candidate will leverage AI-driven marketing approaches and execute targeted campaigns across digital and traditional platforms.

Key Responsibilities:

• Develop and implement data-driven marketing campaigns tailored for the healthcare industry to promote products/services and generate leads.
• Utilize AI-driven marketing strategies to enhance customer engagement, personalization, and campaign performance.
• Manage social media platforms, create engaging healthcare-focused content, and analyze audience engagement.
• Conduct market research to identify healthcare trends, patient preferences, and competitor activities.
• Collaborate with the sales and medical teams to design promotional strategies and develop marketing materials.
• Optimize SEO, email marketing, and online advertising efforts to improve brand visibility within the healthcare sector.
• Organize and coordinate healthcare events, medical conferences, and promotional activities to attract target audiences.
• Track key marketing metrics, generate performance reports, and refine strategies based on analytics.
• Maintain relationships with vendors, media partners, and agencies to manage advertising and public relations efforts.

Key Requirements:

• Bachelors degree in Marketing, Business, Healthcare Management, or a related field.
• 2-4 years of experience in healthcare marketing (hospitals, pharmaceuticals, medical devices, or related fields).
• Strong understanding of AI-driven marketing tools, automation, and data analytics to enhance campaign performance.
• Proficiency in SEO, digital marketing, content marketing, and social media management within the healthcare space.
• Excellent communication, creativity, and analytical skills.
• Ability to work in a fast-paced, regulatory-compliant environment while managing multiple projects.
• Proficiency in marketing tools such as Google Analytics, CRM software, and AI-based marketing automation platforms.

If you are passionate about healthcare marketing and leveraging AI-driven strategies, we encourage you to apply and be a part of our innovative team.