SEO Executive

At TechUp Labs, were in search of a dynamic SEO Executive who can drive the development of high-quality SEO strategies and insights for our innovative products and initiatives. As a product-based IT company, we specialize in developing cutting-edge solutions across various domains such as health, education, sports, and beyond.

As a Senior SEO Executive, you will play a pivotal role in identifying, analyzing, and implementing effective SEO strategies to enhance our online presence and drive organic growth. Collaborating closely with cross-functional teams, youll be responsible for optimizing our digital content and ensuring it ranks highly on search engines, thus creating new business opportunities.

Key Responsibilities:

• Develop and implement a comprehensive SEO strategy to drive organic growth and achieve company objectives.
• Conduct keyword research and analysis to identify SEO opportunities and trends.
• Optimize website content, meta tags, and landing pages to improve search engine rankings.
• Collaborate with content creators, product managers, marketing, and sales teams to ensure SEO best practices are integrated into all aspects of our digital presence.
• Monitor and analyze SEO performance, providing regular reports and insights to senior management.
• Stay updated on industry trends, search engine algorithm changes, and competitive landscapes to inform SEO strategy.
• Represent TechUp Labs at industry events, conferences, and meetings to build and enhance our network.
• Drive continuous improvement in SEO processes and methodologies to enhance efficiency and effectiveness.

Required Skills and Qualifications:

• Proven experience in an SEO-focused role with a strong track record of achieving high search engine rankings and organic growth.
• Exceptional analytical and critical thinking skills.
• Strong ability to synthesize complex information into clear and actionable insights.
• Ability to work independently and collaboratively in a fast-paced environment.
• Excellent communication and interpersonal skills to effectively engage with internal stakeholders.
• Bachelors degree in Marketing, Technology, or a related field (or equivalent experience).

Preferred Qualifications:

• Experience in the SaaS industry or technology startup environment.
• Familiarity with content marketing strategies and analytics platforms.
• Previous experience with SEO tools such as Google Analytics, SEMrush, Moz, etc.
• Portfolio showcasing successful SEO initiatives and their impact on business growth.