We are seeking a dynamic and results-oriented Marketing Executive to join our team. The ideal candidate will be passionate about leveraging marketing strategies to drive business growth and brand awareness within the manufacturing industry. This role offers an exciting opportunity to be at the forefront of our expansion efforts, working closely with cross-functional teams to execute impactful marketing campaigns.
Responsibilities:
Develop and execute marketing strategies to promote TechQu s services and solutions within the manufacturing sector.
Conduct market research to identify industry trends, competitor activities, and customer preferences.
Collaborate with the sales team to create targeted marketing collateral, presentations, and promotional materials.
Manage digital marketing channels including social media, email campaigns, and website content to enhance brand visibility and engagement.
Plan and coordinate participation in industry events, conferences, and trade shows to generate leads and networking opportunities.
Analyze marketing metrics and KPIs to measure campaign performance and identify areas for improvement.
Stay updated on emerging technologies and trends in the manufacturing and engineering sectors to inform marketing strategies.
Qualifications:
Bachelor & Diploma in Marketing, Business Administration, or related field.
Proven experience in marketing roles, preferably within the technology or manufacturing industry.
Strong understanding of digital marketing techniques, including SEO, SEM, email marketing, and social media management.
Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
Creative thinker with a strategic mindset and a passion for driving results.
Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.
Proficiency in marketing analytics tools and CRM software is a plus.