Wipro Consumer Care - Manager - Media Planning - IIM/ISB/MDI/FMS (5-10 yrs)

Manager - Media Planning - Wipro Consumer Care (FMCG)

About the company (https://wiproconsumercare.com): Founded in 1945 as a Vegetable Oil Company, Wipro Consumer Care & Lighting is one of the fastest growing FMCG companies with presence in 20 countries predominantly in India, Asia, Africa, and the Middle-East. Our business includes personal wash products, skincare products, male grooming, toiletries, wellness products, household products, domestic and commercial lighting and modular office furniture. We have a turnover of USD 1.10 billion, with more than 10,000 employees from 22 different nationalities. Our international business contributes to more than 50% of our turnover.

Job Responsibility:

- Developing annual, quarterly and monthly marketing media plans based on market intelligence with the objective of brand building and demand generation Conceptualizing & implementing traditional media plans for product/campaign launches.

- Media Planning and Buying: Work to stiff targets of CPRP/Budgets - Drive Agency and Channels to get ROI's through strategic planning, extensive use of research, data and analytics. Continuous reviews to ensure deliveries as per plan

- Media Prioritization - in depth understanding of BARC, Media Markets and understanding of IRS/Product Linkage to determine Market Prioritizations

- Competition analysis - Intensive Analysis of Competitive Media spends to determine competitive strategies and our consequent moves.

- Developing holistic communication channel solutions and subsequent negotiation with media houses in order to maximize media return on investment - Evaluate other media vehicles like Print, Radio, Outdoor, Cinema and enable better utilization of money's by ploughing money to better ROI vehicles

- Managing the Agency Partners to get the best returns from our Media Investment - Responsible End to End for Media Partners incentive payments - setting targets, monitoring and evaluating people and performance

- Media contract negotiating and budget control by using accurate reporting systems. Track the media agency's service level with quarterly & bi-annual assessment

Skills/Qualifications:

- Candidates with minimum 5 Years at Level (From Premier B School only)

- Must have handled Traditional Media planning role.

- Good communication skills and ability to work with senior leaders.

We are looking for people who have worked in FMCG Companies in Media role or agency who are working with FMCG clients presently or previously only.

We work from Office 5.5 days in a week.