Were looking for a Sr. Copywriter to work on & oversee digital content for Target s website. You will be required to collaborate with a team of art directors, site merchants, project managers & business councils to copy for several brands across different categories. There will be partners in MPLS with whom you will have to liaise, collaborate and communicate with on a regular basis. You will have to consistently come up with innovative, eye-catching work that is in line with the Target brand, which should increase guest loyalty and, ultimately, drive sales. You may be required to manage a team of junior writers, mentor them and guide them on the use and tone of copy.
Roles and Responsibilities
Write content for Target s website in categories across categories such as F&B, Health & Beauty, Clothing and more.
Multi-task effortlessly juggling several projects across various business categories, and make quick, timely decisions to meet project deadlines
Collaborate & brainstorm with creative teams on concepting and writing copy
Manage multiple projects, balance timelines and present work at various forums
Learn & use new tools and software that the role may require
Write copy that is consistently in-tune with the Target voice and stay current with the latest editorial, cultural and design trends
Interact with partners & teams both in India & Minneapolis
Play the role of a leader when managing a team, exhibit leadership skills and motivate them when required
Promote commitment to the organization s purpose, values and direction
Stay up-to-date on emerging trends, innovations and advancements in brand & packaging
Adapt appropriately to competing demands and shifting priorities
Merge Guest Insights and data with creative best practices
Support Target Creative s strategies, goals and objectives
Follow defined best methods and procedures
Ensure quality and accuracy of work
Seek creative solutions to overcome obstacles
Personal Attributes
Strong communication and organizational skills
Excellent attention to detail and consistency
Capable of working within a fast-paced work environment and work on multiple projects at one time
Highly motivated, self-driven, and able to work independently as well as follow creative direction
Ability to take direction and be flexible and open to change
Being agile to be able to adapt to immediate business needs
Having a worldview & global exposure
Requirements
Minimum 8-10+ years at an Advertising agency
A completed 3-year college degree
Strong portfolio demonstrating breadth of writing capabilities, particularly in retail
Strong understanding of US culture & trends
Excellent command over the English language, both spoke & written