Assistant Manager - Marketing (2-4 yrs)

Assistant Manager - Marketing

Job DEscription:

1. B2B Marketing: Understands the nuances of B2B marketing that include Sales Cycles, Pipeline Generation, ABM, Outbound & Inbound etc.

2. Campaign Management: Must have developed and implemented targeted outreach programs aligned with overall marketing strategy and client goals.

- Manages project timelines and budgets to ensure on-time and within-budget delivery.

3. Content Management: Should be able to generate Email Content, Ad Copies for Digital Touchpoints, Call Scripts etc, using generative AI platforms and fine-tune it to improve its usability.

4. Analytical Skills: Uses analytical skills to identify trends, patterns, and opportunities for campaign optimization.

- Applies data- driven decision making to continually improve lead generation strategies.

- Communicates findings effectively to stakeholders, influencing strategic direction based on analytical insights.

5. Communication: Delivers presentations with confidence, clarity, and engaging delivery.

- Structures presentations logically, making complex information easily understandable.

- Uses visual aids effectively to enhance the presentation and engage the audience.

- Adapts presentation style and content to suit the audience and purpose.