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2 Sterling Software Private Limited Jobs

Digital Marketing & SEO Executive (

2-7 years

Vadodara

1 vacancy

Digital Marketing & SEO Executive (

Sterling Software Private Limited

posted 6d ago

Job Role Insights

Flexible timing

Job Description

Bachelor s or master s degree in marketing or a related field , BCA in Computers or Any Bachelor Degree
  • Roles & Responsibility:
  • Proficient in marketing research and statistical analysis.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
  • Proven working experience in digital marketing, particularly within the industry.
  • Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
  • Working knowledge of ad serving tools.
  • Experience in setting up and optimizing PPC campaigns on all major search engines.
  • Working knowledge of HTML, CSS, and JavaScript development and constraints.
  • Job description:
  • On page Optimization on Web page.
  • Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
  • Designs, builds, and maintains our social media presence.
  • Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
  • Identifies trends and insights and optimizes spend and performance based on the insights.
  • Brainstorms new and creative growth strategies through digital marketing.
  • Collaborates with internal teams to create landing pages and optimize user experience.
  • Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Evaluates emerging technologies.
  • Creation of digital content.
  • Working with content marketing and design teams to create suitable content for each stage of a customer s digital journey.
  • Will be the one responsible for the setting up campaigns, optimizing and reporting.
  • Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
  • Analyzing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
  • Working closely with the business to create an effective content marketing strategy and editorial plan in line with business objectives.
  • Developing and executing content marketing campaigns to drive traffic, engagement, leads, sales and customer retention.
  • Developing and managing the editorial calendar to ensure deadlines are met.
  • Generating engaging content for thought leadership pieces, websites, social platforms and marketing collateral.
  • Ensuring consistency of brand voice, style and tone across all content.
  • Finding your brands target audience online.
  • Engaging with the audience and building a tight-knit community.
  • Competitive analysis.
  • Analytics: track month-to-month changes in social media statistics, find causes for rises/plummets and change strategy accordingly.
  • You are a creative marketing professional, preferably with a strong content creation and writing background.
  • You have good knowledge of Campaign Management Tools, Content Management Tools and Web Analytics Tools.
  • Not just broadcasting, but engaging with the online community.
  • Proficient with social media analytics and reporting.

Employment Type: Full Time, Permanent

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What people at Sterling Software Private Limited are saying

What Sterling Software Private Limited employees are saying about work life

based on 133 employees
68%
94%
66%
92%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

Sterling Software Private Limited Benefits

Health Insurance
Work From Home
Soft Skill Training
Job Training
Cafeteria
Team Outings +6 more
View more benefits

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