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13 Specsmakers Opticians Jobs

Visual Merchandiser

4-7 years

₹ 7 - 8L/yr

Chennai

1 vacancy

Visual Merchandiser

Specsmakers Opticians

posted 17d ago

Job Description

Job Summary: We are seeking a creative and detail-oriented Visual Merchandiser to join
our team in the optical industry. The ideal candidate will be responsible for developing and
implementing visual merchandising strategies that enhance the in-store experience, maximize
sales, and reflect the brands image. This role involves designing eye-catching displays,
ensuring the effective presentation of optical products, and working closely with the sales
team to drive customer engagement.
Key Responsibilities:
Visual Merchandising Strategy: Develop and implement visual merchandising
strategies that align with the brands identity and drive sales in the optical industry.
Display Design: Design and set up visually appealing and effective displays for
eyewear, optical accessories, and promotional items.
Product Presentation: Ensure all optical products are presented in an organized and
visually appealing manner, highlighting key product features and benefits.
In-store Visuals: Manage the layout and organization of the store, ensuring that the
visual flow encourages customer movement and interaction with products.
Sales Collaboration: Work closely with the sales team to ensure that visual
merchandising aligns with sales goals and product inventory.
Brand Consistency: Maintain brand consistency across all visual merchandising
efforts, ensuring that displays reflect the brand’s image and values.
Trend Analysis: Stay updated on the latest trends in visual merchandising and the
optical industry, incorporating relevant trends into display strategies.
Inventory Management: Collaborate with inventory teams to manage stock levels,
ensuring that display products are available for sale and in good condition.
Event Support: Assist with the planning and execution of in-store events,
promotions, and product launches, ensuring that visual elements enhance the customer
experience.
Reporting: Analyse sales data and customer feedback to evaluate the effectiveness of
visual merchandising strategies and make necessary adjustments.
Qualifications:
• Proven experience as a Visual Merchandiser, preferably in the optical industry or a
related retail sector.
• Strong understanding of visual merchandising principles and retail display techniques.
• Creative mind-set with a keen eye for design and detail. • Excellent organizational and project management skills.
• Ability to work independently and as part of a team.
• Proficiency in visual merchandising software or tools is a plus.
• Strong communication skills, with the ability to present ideas and concepts clearly.
• Flexibility to work on weekends, holidays, and during peak retail periods.


Employment Type: Full Time, Permanent

Read full job description

Prepare for Visual Merchandiser roles with real interview advice

Top Specsmakers Opticians Visual Merchandiser Interview Questions

Q1. What is difference between anti glare and polarised lenses.?
Q2. How to calculate the markings of PAL lenses
Q3. What is pentascopic tilt
View all 10 questions

What people at Specsmakers Opticians are saying

What Specsmakers Opticians employees are saying about work life

based on 105 employees
54%
44%
44%
100%
Strict timing
Monday to Saturday
No travel
Day Shift
View more insights

Specsmakers Opticians Benefits

Submitted by Company
Incentives
Health Insurance
Submitted by Employees
Health Insurance
Job Training
Soft Skill Training
Cafeteria
Team Outings
Education Assistance +6 more
View more benefits

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Specsmakers Opticians Chennai Office Location

View all
Chennai, Tamil Nadu Office
Headquarter
No 20 kanadasan Street Tnagar Chennai, Tamil Nadu
600017

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