Position: Social Media cum Business Analyst Intern
Internship Duration: Up to 6 Months
Stipend: ₹10,000/month + Variable (Up to ₹10,000 monthly based on performance, paid upon successful completion)
Interview Mode: Face-to-face only.
Eligibility:
- Pursuing or completed B.Tech, MCA (2025 batch preferred), Marketing, Communications, or related fields.
- Must be available for the full internship duration.
About the Role:
This hybrid role combines Social Media (digital marketing) and Business Analyst, offering hands-on experience in managing social media campaigns while contributing to strategic business initiatives.
Key Responsibilities:
1. Digital Marketing & Social Media:
- Content Creation & Management:
- Develop, design, and schedule posts, stories, reels, blogs, and infographics for Instagram, Facebook, LinkedIn, Twitter, YouTube, and Pinterest.
- Maintain brand consistency in voice and visual identity.
- Campaign Execution:
- Assist in running SEO, social media, content marketing, and paid ad campaigns.
- Monitor website traffic, lead generation, and campaign performance.
- Community Engagement:
- Respond to audience queries, build relationships, and identify growth opportunities.
- Analytics & Reporting:
- Track social media metrics (engagement, reach, conversions) using Meta Business Suite or native tools.
- Prepare weekly reports and suggest data-driven improvements.
2. Business Analyst:
- Requirement Analysis:
- Gather, analyze, and document business requirements.
- Create BRDs (Business Requirement Documents), FRDs (Functional Requirement Documents), and SRS (Software Requirements Specifications).
- Research & Strategy:
- Conduct market research and competitor analysis to derive actionable insights.
- Support initiatives to improve data reporting quality and business processes.
- Technical Collaboration:
- Collaborate with development/IT teams to translate business needs into technical requirements.
- Create wireframes, flowcharts, and UML diagrams to visualize workflows.
- Testing & Validation:
- Perform functionality checks and user acceptance testing (UAT) before product delivery.
- Cross-functional Coordination:
- Act as a liaison between teams to ensure seamless communication and project execution.
Skills & Qualifications:
- Digital Marketing:
- Basic understanding of SEO, social media algorithms, and tools (Google Analytics, Meta Business Suite).
- Strong writing, visual storytelling, and design skills (Canva/Adobe Spark).
- Interest in AI tools (e.g., ChatGPT) for content generation.
- Business Analyst:
- Strong analytical, problem-solving, and documentation skills.
- Familiarity with BRD/FRD/SRS, wireframing, and use cases.
- Proficiency in Excel, MS Word, PowerPoint, and process modeling tools.
- General:
- Excellent communication and presentation skills.
- Ability to collaborate with cross-functional teams in a fast-paced environment.
- Eagerness to learn and adapt to emerging trends in both domains.
Tools Proficiency:
- Social Media: Meta Business Suite, Buffer/Hootsuite, Canva.
- Business Analysis: Excel, UML/wireframing tools, project management software.
What's in it for You?
- Dual exposure to Digital Marketing and Business Analyst.
- Mentorship from industry experts and a certificate of completion.
- Build a portfolio showcasing cross-functional projects.
- Pre-Placement Offer (PPO): Opportunity for a full-time role based on performance.
Employment Type: Full Time, Permanent
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