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35 Social Beat Jobs

Manager Paid Digital Media

3-5 years

Chennai

1 vacancy

Manager Paid Digital Media

Social Beat

posted 2d ago

Job Description

General:
  • Strong experience in driving performance and branding campaigns, specially on Facebook
  • Business understanding of how users/leads flow through the funnel
Experience: 3-5 years of experience in
  • Planning, implementing and reporting the performance of paid social media campaigns to drive business outcomes
  • Media Planning for brand and performance Campaigns
  • Building and Leading a team
Platforms:
  • Facebook Ads
  • Optional: Mobile attribution platforms (e.g. Appsflyer, Branch)
  • Optional: Google Analytics and Analytics Automation (e.g. DataStudio)
Qualities:
  • Analytical with a strong understanding of digital advertising
  • Updated on the latest trends on the above mentioned platforms
  • Supporting and mentoring team members (team size of 2-3 initially)
Responsibilities:
  • Drive strategy for large scale campaigns (typical budgets of INR 5 to 25 crores per annum per client)
  • Build relationships with the clients and drive business outcomes from the media perspective
  • Lead and mentor the team to Plan, execute and optimise campaigns
  • Guiding the media and creative team on A/B testing with different ad creatives and landing pages to improve CTR
  • Analyze trends, along with qualitative and quantitative data to recommend campaign changes and updates to the team
  • Training Media Team members on various aspects of paid social media

Employment Type: Full Time, Permanent

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What Social Beat employees are saying about work life

based on 36 employees
84%
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71%
100%
Flexible timing
Monday to Friday
No travel
Day Shift
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Social Beat Benefits

Work From Home
Team Outings
Soft Skill Training
Education Assistance
Job Training
Cafeteria +6 more
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